You will get a research-based approach to improving your product messaging = more sales

Craig H.
Craig H.

Let a pro handle the details

Buy Marketing Strategy services from Craig, priced and ready to go.

You will get a research-based approach to improving your product messaging = more sales

Craig H.
Craig H.

What's included $2,000

Boost Sales & Attract Clients

Maximize Marketing: Align Messaging, Define USPs, Craft Value Props & Optimize

  • Delivery Time 5 days
  • Number of Revisions 5

5 days delivery — Jul 24, 2024
Revisions may occur after this date.
Upwork Payment Protection
Fund the project upfront. Craig gets paid once you are satisfied with the work.

Let a pro handle the details

Buy Marketing Strategy services from Craig, priced and ready to go.

Project details

This project aims to maximize marketing results by aligning messaging across every step of the customer acquisition process.

By utilizing conversion research-driven frameworks, I will refine your messaging, improve your unique selling points, and craft value propositions to resonate with your target audience and increase conversions.

The comprehensive dossier provided will include research findings, voice-of-customer research, value proposition, messaging hierarchy framework, copywriting guidelines, landing page teardowns, and a customized action plan.

The five-day process involves conducting extensive research, crafting a Unique Value Proposition (UVP), creating customer personas, analyzing sales messaging and customer targeting, and implementing the findings to optimize messaging and landing pages.

Once these steps are completed, the next step will be to run efficient ads tailored to your target audience, leveraging the optimized messaging and landing pages.

Our collaboration will ensure a clear roadmap for improving conversions, running effective ad campaigns, and achieving your business goals.
Marketing Strategy Expertise
Conversion Rate Optimization, Marketing Automation, Branding, Consultation
What's included $2,000 These options are included with the project scope.
  • Delivery Time 5 days
  • Number of Revisions 5
Optional add-ons You can add these on the next page.
Fast 3 Days Delivery
Craig H.

About Craig

Craig H.
Experienced Founder, Investor, Head Of Ecommerce & Growth
Finchley, United Kingdom - 3:06 am local time
Hi there! My name is Craig, and I am business owner and speaker with over 20 years of experience in the ecommerce space.

I have a proven track record of building and growing businesses from the ground up, having built a 7 figure eCommerce brand from scratch and bootstrapped it to multiple seven figures, including generating over $1 million in sales within just 90 days.

I have also successfully expanded my brand to 10 different international markets and have been featured in the book "1% Secrets" by Martyn Cook, host of The Smarter Destiny Podcast.

In my current roles, I am responsible for product pre-qualification, scaling PPC, marketing automation, and managing remote workers and general operations.

I have a background in business and marketing technology including AI, which I use to run my businesses successfully.

Currently, I am building out two new brands and documenting the process to give younger entrepreneurs the best chance of success when building their own eCommerce brands.

I am passionate about helping others succeed, and I am always looking for new opportunities to test my skills and push the boundaries of what is possible.

Why have I joined Upwork?

A lot of my business is now at the point where it is automated and outsourced therefore it has freed up my time. I want to help others succeed and also allows me to meet other business owners with the potentual to join forces as I also invest in other eCommerce brands.

When I'm not working, you can find me spending time with my family and friends, or enjoying the great outdoors. I am a friendly and approachable person who loves connecting with others in the industry.

To learn more about me, you can take a look at my Youtube channel, called Hartz Brands - , where I share my insights and experiences in the eCommerce world.

Thank you for taking the time to learn more about me.

Steps for completing your project

After purchasing the project, send requirements so Craig can start the project.

Delivery time starts when Craig receives requirements from you.

Craig works on your project following the steps below.

Revisions may occur after the delivery date.

Kickoff Meeting and Messaging Funnel Analysis

1.1. Schedule and conduct a kickoff meeting with the client to introduce the project, set expectations, and outline the process.

Crafting a Unique Value Proposition (UVP)

2.1. Conduct extensive voice-of-customer research to create a clear and concise UVP that highlights the business's unique selling points.

Review the work, release payment, and leave feedback to Craig.