You will get a set of ACCURATE personas (firmographic+psychographic+demographic)
You will get a set of ACCURATE personas (firmographic+psychographic+demographic)
Project details
The personas that follow blend psychology, market data, and creative insight to give your marketing content a bit more focus. They also provide you with a baseline upon which to jump from. While they do not invalidate digital analysis or market testing, personas provide a window into the buyer mindset. The personas are created by taking a representative sample of a client database and utilizing various data warehousing partners to generate a precise combination of 275 psychographic, socioeconomic, consumer purchase pattern, and lifestyle segments.
Within the existing client database, a (statistically) significant portion can be boiled down to the same Myers-Briggs (personality) and Jungian Archetype (motivators). We also speculate on untapped markets or aspirational markets that previously may have been neglected and juxtapose those with their purchasing patterns and psychographics.
Myers-Briggs and Jungian Archetypes enable one to assess what an individual's core motivations are, thereby informing a business what messaging/messaging angle would be most successful at motivating the individual to purchase.
Within the existing client database, a (statistically) significant portion can be boiled down to the same Myers-Briggs (personality) and Jungian Archetype (motivators). We also speculate on untapped markets or aspirational markets that previously may have been neglected and juxtapose those with their purchasing patterns and psychographics.
Myers-Briggs and Jungian Archetypes enable one to assess what an individual's core motivations are, thereby informing a business what messaging/messaging angle would be most successful at motivating the individual to purchase.
Language
EnglishWhat's included
| Service Tiers |
Starter
$500
|
Standard
$800
|
Advanced
$1,000
|
|---|---|---|---|
| Delivery Time | 5 days | 8 days | 10 days |
Number of Pages | 4 | 8 | 12 |
Competitive Analysis | |||
Customer Analysis | |||
Executive Summary | - | - | - |
Market Trends | - | - | - |
Survey Writing | - | - | - |
SWOT Analysis | - | - | - |
TAM Calculation or Analysis | - | - | - |
Optional add-ons
You can add these on the next page.
Fast Delivery
+$700 - $1,200About Nicole
A marketing, sales, and business wartime commander.
Raleigh, United States - 4:55 pm local time
Gantt chart or a spreadsheet as a strategy. I am rebelling against
agencies that treat strategy as a $50,000 line item code for
"cushion." I am teaching clients what real relationships,
strategies, business, and marketing look like.
Steps for completing your project
After purchasing the project, send requirements so Nicole can start the project.
Delivery time starts when Nicole receives requirements from you.
Nicole works on your project following the steps below.
Revisions may occur after the delivery date.
Discovery Call
Persona Draft