You will get a tailored customer acquisition plan with sales targets & cost breakdown


Let a pro handle the details

Buy Marketing Strategy services from Steven, priced and ready to go.

You will get a tailored customer acquisition plan with sales targets & cost breakdown


Select service tier

Customer Acquisition Plan

Tailored Omni-channel lead generation plan Includes marketing costs

  • Delivery Time 5 days
  • Number of Revisions 1
    • Customer Segmentation
    • Tailored Action Plan

5 days delivery — Jun 30, 2024
Revisions may occur after this date.
Upwork Payment Protection
Fund the project upfront. Steven gets paid once you are satisfied with the work.

Let a pro handle the details

Buy Marketing Strategy services from Steven, priced and ready to go.

Project details

I offer a complete marketing strategy and planning service designed focused on delivery. I have produced marketing plans for some of the UK's most well-known brands and been responsible for delivering them. I only present credible, achievable plans.

Depending on the service you select, I offer market research, market and competitor analysis, product-market fit analysis, channel planning and a customer acquisition plan. I will detail the opportunity and the resources required to take advantage of the opportunity.

I work collaboratively with clients making sure there is a free flow of information. At the end of the project, I am available to walk you through the plan answering any questions you might have.
Marketing Strategy Expertise
Search Engine Marketing, Consultation, Other
What's included
Service Tiers Starter
Delivery Time 5 days 10 days 15 days
Number of Revisions
Marketing Strategy Report
Customer Segmentation
Promotional Campaign
Tailored Action Plan
Website Review
Optional add-ons You can add these on the next page.
Fast Delivery
+$200 - $700
Additional Revision
Branded report (+ 1 Day)
Additional SWOT (+ 2 Days)
1 review
100% Complete
1% Complete
1% Complete
1% Complete
1% Complete
Rating breakdown


Keeley W.
May 8, 2023
D2C GTM Strategy Exceptional quality and great communication throughout. Clearly someone who is expert at business and marketing strategy!
Steven M.

About Steven

Steven M.
D2C Fractional CMO specialising in Growth Strategy & Digital Marketing
5.0  (1 review)
Oakham, United Kingdom - 7:18 pm local time
I scale D2C businesses using proven growth and marketing strategy and execution.

I'm a multi-exited founder, former FTSE 100 executive and now Fractional CMO who has transformed and scaled some of the UK's most well-known brands including, MBNA, Canada Life, Parkers, MCN, Bauer Media, Thomas Cook, Argos / Home Retail Group, Monzo. I’ve founded 4 startups, successfully exiting two and I have worked with tens of entrepreneurs and business owners to help scale and grow SME’s.

I'm most known for achieving double-digit growth for market-leading, D2C businesses, through expert application of growth strategy, strategic marketing, go-to-market strategy, CRM, CMS, marketing automation, customer experience, lead generation and multi-channel marketing.

Uniquely adept operating in start-ups and highly regulated mid-cap bluechip organisations. I'm driven by value creation and a committed customer agenda. Highly resourceful and have steadfast integrity.

An inspiring coach, leader, mentor and customer advocate, who articulates and delivers growth strategies against broader organisational commercial objectives. Grounded in data and analytics, with a strong technical aptitude driving best-in-class customer experience and marketing automation.

I’m a a firm and fair leader with steadfast integrity and empathy, instilling a can-do culture, encouraging test and learn underpinned by data-led decisions. Articulate and highly accomplished operating in complex and highly regulated organisations.


+ Strategy
+ Growth
+ Digital Transformation
+ Go-To-Market
+ Marketing / Product / Customer
+ Results/KPI/Target driven/ROI
+ Commercially Driven
+ Strategically Minded
+ Stakeholder Engagement
+ Creative / Resourceful
+ Resilient / Adaptable
+ Determined, Driven, Focused
+ Coach and Mentor
+ Analytical / Data-driven

Specialises in: Leadership, GTM, Growth, Tech / Digital, Marketing, Strategy, D2C, Customer, B2B SaaS, Start-ups, Scale-ups, Digital Transformation, Automation, Banking, Fintech, Financial Services, Insurance.

Steps for completing your project

After purchasing the project, send requirements so Steven can start the project.

Delivery time starts when Steven receives requirements from you.

Steven works on your project following the steps below.

Revisions may occur after the delivery date.

Available for discussion

I'm available to walk you through the plan if needed.

Review the work, release payment, and leave feedback to Steven.