Job Description:
As a Web Designer & Copywriter, you will play a pivotal role in shaping our online presence by designing a high-performing website for a B2B brand and crafting compelling copy that resonates with our audience.
We're hoping to build a long-term relationship, with an average of 20 hours per week.
Design is the most important element of this job, but we're really hoping to find someone with skill in copywriting as well. Copy will generally be limited to landing pages. Our marketing team will provide the general message / points that we're trying to get across, and you'll help us massage that into strong web copy with the intent to convert.
You'll be working very closely with our marketing team and web developer.
Web Design:
- Design visually appealing and user-friendly websites that align with our brand identity and objectives.
- Utilize industry-standard tools such as Figma to create wireframes, mockups, and prototypes.
- Collaborate with the marketing team to ensure consistency in design across all digital platforms.
- Optimize design for accessibility and responsiveness across various devices and browsers.
Copywriting:
- Develop engaging and persuasive copy for website content and landing pages.
- Craft clear and concise messaging that effectively communicates our brand voice, values, and key messages.
- Collaborate with the marketing team to brainstorm ideas, develop content strategies, and refine messaging based on feedback.
Qualifications:
- Proven B2B experience as a Web Designer and Copywriter, with a strong portfolio showcasing relevant work.
- Solid understanding of HTML, CSS, and responsive design principles.
- Excellent writing, editing, and proofreading skills, with a keen eye for detail.
- Ability to multitask and manage multiple projects simultaneously, adhering to deadlines.
- Strong communication and collaboration skills, with the ability to work effectively in a remote environment.
- Experience working with B2B brands is a big plus.
- Knowledge of SEO principles and best practices is required.