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Design Consultation with Zsuzsanna P.
Design Consultation with Zsuzsanna P.
During this preliminary consultation process, we aim to answer all of your questions pertaining to the process of creating a visually appealing business. We want to guide you through the necessary phases and explain how we achieve greatness in design.
Get personalized advice on:
Brand Style Guides
Brand Voice & Tone
Logo Design
Packaging Design
Web Design
You’re covered with payment protection so you can cancel and get a full refund up to 24 hours before your consultation.
About Zsuzsanna
Branding Expert | Creating Unique Brand Identities
100%
Job Success
Sherbrooke, Canada - 2:55 pm local time
Let’s Chat! Contact us today to set up a video call and see if we’re the right fit for your project.
Thank you,
Zsuzsanna
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BRANDING OVERVIEW (8,000-12,000 USD / Two Months)
STEP ONE - Discovery & Strategy Building
Effective branding starts with a deep understanding of your business, goals, and competitive landscape - without it, differentiation is guesswork. Our onboarding and discovery process uncovers brand nuances, aligns with your vision, and identifies opportunities to set you apart.
STEP TWO - Concept Development Via Two Stylescapes
Stylescapes are essential for presenting a look at your brand’s potential new visual identity before we get further ahead in the process. They ensure that you have options - to better reflect your preferences and insights - before we start building out everything else that you need. They are a comprehensible visual and tonal representation of what your branding could become
STEP THREE - Logo Design Via Sketches & Final Polish
Our logo design process begins with exploratory sketches, refining and polishing the best concept into a distinctive visual identity. Each logo we create carries a subtle narrative, ensuring it not only looks great but also tells a story that aligns with your brand’s essence and values.
STEP FOUR - Stationery & Collateral Designs
We help you determine which materials are essential, prioritizing what will be most beneficial in the short, mid, and long term - equipping your brand with the right tools to establish credibility, engage audiences, and support growth. This ensures that your brand is consistently represented across all touchpoints. We then deliver high-quality, well-prepared files to guarantee seamless in-house application and professional printing, maintaining consistency throughout the brand.
STEP FIVE - Brand Guidelines
Brand Guidelines are an essential repository of all the information created to this point and also ensure that any team member can quickly understand the brand’s visuals and voice. This leads to quicker onboarding and helps maintain consistency throughout the brand. It defines key elements like the positioning, core values, logo usage, color palette, typography, and tone of voice. Essential to maintain a cohesive and recognizable identity.
WEBSITE OVERVIEW (8,000-12,000 USD / Two Months)
PHASE ONE - Assessment & Flowchart
We analyze your business goals, audience, and industry landscape to establish a clear website strategy. Through research and flowchart planning, we define key pages, user journeys, and essential functionalities to ensure a seamless, intuitive experience that aligns with your brand and drives engagement. Conducting research and creating a flowchart before design ensures a strategic foundation for your website.
PHASE TWO - Wireframes With Copywriting
We translate the website strategy into structured wireframes, mapping out layouts and content placement for clarity and usability. Alongside this, we craft compelling copy that aligns with your brand voice, ensuring clear messaging that engages your audience and guides them through the site effectively.
PHASE THREE - Design & Material Preparation
We bring your website to life with a cohesive design that aligns with your brand identity, incorporating custom icons, imagery, and visual elements. Every detail is optimized for a seamless experience across desktop, tablet, and mobile, ensuring consistency, usability, and a polished final look.
PHASE FOUR - Website Implementation
We implement your website on WordPress, ensuring a fully functional, responsive, and easy-to-manage platform. Every element is tailored to your needs, and upon completion, we provide full access and ownership - retaining nothing - so you have complete control over your website.
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Quick Review:
''Two great people with even greater hearts. Describing our journey from the past year or so brings me nothing but pleasure. What can I say, they do their homework and “get in there” as if they were doing it for themselves.'' -CEO of Meilenstein
''Their commitment is deeply appreciated, and I wholeheartedly recommend their services to anyone seeking designers who not only deliver quality results, but also makes the entire experience enjoyable and memorable.'' -CEO of Be.Budget.Rooms
What to expect
Schedule the consultation
Choose from the freelancer’s available days and times.
Get advice for your custom needs
Share details about your project and what you want to talk about. The freelancer will review and reach out if they have questions.
Join the Zoom meeting
1-on-1 meeting with the freelancer to discuss your needs and project.
Approve the work
The freelancer will finish up the documents you asked for and send them to you for approval:
Before the consultation
Here’s what Zsuzsanna will need to know before you meet
- Please, give us a small overview of your business in order for us to prepare for our upcoming consultation. We are looking forward to meeting you!
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This project doesn't have any reviews.
MM
Michael M.
May 13, 2025
Brand Identity & Website Design Partner for New Business
Working with Zuppa Concept to build our visual identity and online presence was a standout experience. The initial research delivered a well‑rounded understanding of our niche market; the development process was data‑informed, intentional, fun, and human‑centric; and the design implementation ensured our core values shone through every interaction. Patient, intentional, and always willing to explain the “why” behind each move. It never felt transactional. It felt like building something together.
Furthermore, they analyzed our business thoroughly and prioritized everything that would deliver the most value and impact. We iterated in real time, made decisions with purpose, and landed on a final product we are all genuinely proud of. Every item designed, built and delivered is useful on a weekly basis.
Everything was handed over in the brand guidelines. All assets are fully open, including work files, and easily accessible. They gave us the keys to everything, while also offering to support us in the future, if needed.
With personal attention, quick responses, and great conversation, Zuppa Concept’s strategic mindset, attention to detail, and collaborative approach make them the partner you want when you truly care about your brand’s impact. They exceeded anything I could’ve asked for, and I’d recommend them without hesitation.
Furthermore, they analyzed our business thoroughly and prioritized everything that would deliver the most value and impact. We iterated in real time, made decisions with purpose, and landed on a final product we are all genuinely proud of. Every item designed, built and delivered is useful on a weekly basis.
Everything was handed over in the brand guidelines. All assets are fully open, including work files, and easily accessible. They gave us the keys to everything, while also offering to support us in the future, if needed.
With personal attention, quick responses, and great conversation, Zuppa Concept’s strategic mindset, attention to detail, and collaborative approach make them the partner you want when you truly care about your brand’s impact. They exceeded anything I could’ve asked for, and I’d recommend them without hesitation.
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Apr 5, 2024
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Stephen L.
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Erin J.
Oct 31, 2023
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Zsuzsi is always a pleasure to work with. Her work is high quality, delivered on time and on brand. I always appreciate her professionalism, attention to detail and communication throughout the project, even with rushed timelines. Highly recommend!
SL
Stephen L.
Sep 19, 2023
Product Menu for Squarespace



