Brand Identity Designer for Beauty & Women’s Wellness E-Commerce Brand

We are preparing to launch a new e-commerce brand in the beauty and women’s wellness space, and we’re looking for a highly creative, detail-oriented graphic designer who specializes in branding for beauty, skincare, cosmetics, or wellness brands.

This is a premium brand, and we want to build a refined, cohesive visual identity that communicates elegance, confidence, and modern femininity.

IMPORTANT: If you do not have a portfolio demonstrating branding work in the beauty and women’s wellness industry, please do not apply, this is our top requirement.

Scope of Work
Phase 1: Brand Foundation

- Primary and secondary logos design
- Brand identity / brand book (color palette, typography, logo usage, imagery style, tone of voice, etc.)
- Business cards and letterhead design
- Favicon and app icon
- Social media profile graphics and banner templates
- Email signature design

Phase 2: Visual Expansion

- Product catalog design
- Packaging design (for beauty or wellness products)
- Marketing and promotional materials (ads, flyers, digital banners, etc.)

Ideal Candidate

Proven experience in branding and visual identity design for beauty, skincare, cosmetics, or women’s wellness brands, this is mandatory.

A portfolio showcasing relevant beauty/wellness branding work (applications without this will not be considered)

Strong understanding of aesthetic balance, color psychology, and luxury beauty design trends

Excellent communication skills and the ability to collaborate on creative direction

Commitment to delivering high-quality, consistent, and timeless brand assets

To Apply Please include:

A short introduction about yourself and your experience in beauty/wellness branding

Links to at least 2–3 branding projects you’ve completed for beauty, cosmetics or women’s wellness brands

Your estimated turnaround time for the Phase 1 deliverables

Only proposals with relevant beauty/wellness branding portfolios attached will be reviewed.

About the Project:

Our brand will represent modern beauty, natural confidence, and self-care. We are building more than a logo, we are crafting a visual story that resonates emotionally with women.

If you have a passion for designing feminine, elegant, and emotionally engaging brand identities, we’d love to hear from you.