Client Acquisition Specialist – Outreach, Lead Gen, LinkedIn, SDR Work

We are a fast-growing UK app development studio looking for a driven, detail-oriented Client Acquisition Specialist to help us book qualified sales calls through personalised LinkedIn DM outreach + Upwork proposals.

Nova Launch is a high-end software development studio building premium mobile apps, SaaS platforms, AI tools, and automation systems for startups, SMEs, and enterprises.

We are expanding rapidly and are looking for a smart, articulate, emotionally intelligent Client Acquisition Specialist (CAS) who can help us generate qualified leads, book sales calls, and initiate conversations with founders, agencies, and consultants.

This is not a spam-based “send 500 messages a day” role.
We need someone who understands personalisation, psychology, and quality over quantity.

If you enjoy speaking to founders, understanding their challenges, and crafting thoughtful outreach messages — this role will suit you perfectly.

What You’ll Be Doing (Daily):

Sending high-quality, personalised LinkedIn messages (not spam)

Searching for relevant, high-intent leads on LinkedIn and Upwork

Sending well-crafted proposals (we provide templates)

Reaching out to potential partners (agencies, advisors, consultants)

Managing the inbound/outbound pipeline

Following up with warm leads

Booking qualified calls for our founding team

Writing concise, human messages that feel natural and non-robotic

Maintaining a simple CRM with weekly KPIs

This is a communications + emotional intelligence role — not a call-center job.

You Are a Great Fit If You:

Speak and write excellent English

Understand founders, startups, and tech

Can personalise messages (no copy/paste spam)

Are naturally curious and socially intelligent

Have great energy and hunger to succeed

Can learn quickly

Want career progression

Are organised and reliable

Have experience in SDR, BD, agency outreach, or lead generation

If you refer to yourself as a “VA,” this role is NOT for you.
We are looking for someone who takes pride in communication.

Skills That Matter:

Strong written English

Understanding of B2B and startups

LinkedIn outreach experience

Upwork experience (bonus)

Basic CRM knowledge

Confidence speaking with founders

Creativity in messaging

Ability to research and identify good leads

Emotional intelligence

Strong attention to detail

Compensation:

Base Salary+Performance Bonuses:
for every booked and attended qualified call

8% commission on closed deals

(Example: If we close a £40k project → you earn £1,600 commission.)

This is a long-term role for someone who wants to grow with us.

How to Apply:

Start your proposal with: “I understand quality outreach.”
(If you don’t include this, we won’t read your application.)

Please include:

A short introduction about yourself

An example of personalised outreach you’ve written

Your past experience with SDR/lead gen

Your English level

Why you think you'd be a great fit

We are a small but elite studio — we want someone who wants to grow with us and help shape the future of Nova Launch.