Design & Marketing Lead to Build Branding and Digital Presence

Job Description: Marketing & Design Associate (Full-Time / Internship)
Location: Remote from India, preference for Kolkata based individuals
Parent Brand: Goldex Pens
Parent Company: Ostern Pvt. Ltd. https://www.ostern.co.in/
Projects: Two start-ups (Sports domain & Education Networking platform)
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About The Company
Goldex Pens is a long-standing writing instruments brand under Ostern Pvt. Ltd., Kolkata, known for manufacturing and distributing pens and stationery products across India and international markets with Rs 100 Crore+ turnover. With decades of experience in product design, retail, and branding, Goldex has built a reputation around quality and affordability.
The Director of Ostern Pvt. Ltd. is now expanding into two dynamic start-ups:
1. A sports-related venture
2. An education networking platform
This role will directly support the branding and marketing needs of these new ventures.
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About the Role
We are looking for a creative and proactive Marketing & Design Associate who can support branding and digital marketing efforts across the two new start-ups. The ideal candidate is someone who enjoys design, marketing, and content creation, and can handle multiple projects at once.
You will work closely with the Founders to develop the visual identity, manage social media presence, and execute marketing campaigns.
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Key Responsibilities
Branding & Design
• Design logos, posters, brand collaterals, brochures, pitch decks and promotional material.
• Ensure consistent brand language across both start-ups.
Website Creation
• Build and maintain basic websites using Wix, including:
o Layout, content placement, and visual design
o Updating pages when required
Video Editing
• Basic video editing will be required for short-form content and reels using basic editing tools like CapCut/Premiere/Final Cut/Canva
Social Media & Digital Marketing
• Create and schedule social media posts, stories, and reels
• Plan and manage social media campaigns for visibility and engagement
• Execute WhatsApp marketing campaigns for outreach
• Handle basic social media reporting/analytics
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Required Skills
• Proficiency in atleast 1 design platform like Canva / Adobe Illustrator / Photoshop
• Proficiency in Wix website builder (prior experience preferred).
• Proficiency in atleast 1 Video Editing Tools like Canva/ Edits / Premiere/ Cap Cut etc.
• Basic knowledge of SEO or social media insights
• Ability to write short, catchy marketing copy for posts and campaigns.
• Creative mindset with an eye for aesthetics, layout, and brand tonality.
• Ability to multitask and work independently.
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Who Should Apply
• Students or recent graduates in Design, Marketing, Mass Communication, Media, or related fields
• Freelancers or part-time designers looking to build a work portfolio
• Individuals passionate about sports, education, and creative brand-building
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What You Will Gain
• Hands-on experience in building two brands from the ground up
• Exposure to marketing strategy, design thinking, and branding
• A strong portfolio of real-world work across design + digital marketing
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Salary / Internship Stipend
• Competitive & based on skill level and experience
(Will be discussed in the interview)
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How to Apply
• Resume
• Portfolio link or 3–5 sample designs (posters, logos, social media creatives)
• Optional: social media handles of prior work (if any)