Growth & Creative Marketing Lead for Tutorelli (Immediate Start)

Tutorelli is launching the UK’s first Oxbridge-style, ability-matched micro-group tutoring platform -

- Oxbridge - 1 tutor : 3 students, elite 9/A* STEM tutors, and a complete learning ecosystem.
- Summary notes,recordings, quizes after every class
- Session recordings
- Weekly quizzes
- Parent progress tracking
- 24/7 AI flashcards

www.tutorelli.co.uk launches publicly very soon and classes start end of November.

We are six weeks behind schedule due to poor previous marketing, so we now need experts who can take full ownership of growth and drive parent bookings immediately.

What We Need From You (Clear & Non-Negotiable)

You will own:

Paid marketing (Meta first → TikTok & LinkedIn)
Organic growth (FB, IG — ability to repurpose into TikTok)
Premium creatives (static + short video)
Landing pages & funnels
Email flows + registration journeys
Messaging & positioning based on our Oxbridge/ability-matched USP
Fast iteration + clear reporting
Driving real parent bookings — not views or vanity metrics

This role is Growth + Creative + Performance.
If you only do one of these, it’s not the role for you.

- Education Experience (Highly Desirable)
- You will perform FAR better in this role if you understand:
parent decision-making in education
- Trust, credibility, and academic positioning
- How to market learning outcomes (notes, quizzes, progress data, flashcards)
- How to sell the Oxbridge method and micro-group advantage
- Experience in EdTech, tutoring, education, or premium parent-facing brands is a major advantage.

How We Expect You To Work

- Transparent communication on calls - not just good news
- If you fall behind, say so early (no excuses, no radio silence)
- Fast execution, proactive thinking, and ownership
- No theory-only, no spreadsheets instead of action
- You lead - we should not be chasing you

I prefer to work on a monthly retainer so workload and budget stay predictable, but I’m open to other structures for the right person.

What We Absolutely Do NOT Want

We previously had two marketers who, after five weeks, produced only social media accounts and a few unusable creatives. No plan, no urgency, no understanding of education.

This time, expectations are clear:

If you cannot execute, take ownership, and convert - this is not the role.

To Apply Send:

Campaigns you personally ran (with results)
Premium creatives (static + video)
A short note on how you'd approach Tutorelli’s launch
Two verifiable business references (I will speak to them if you are shorlitsted)
Your availability + preferred monthly rate

Visit our pre launch site at
www.tutorelli.co.uk for more information

Socials
Facebook — www.facebook.com/profile.php?id=61583220396593
Instagram — https://www.instagram.com/tutorelli.uk/