SEO Consultant

SEO Specialist – Role Description & Requirements

I’m looking for an experienced, trustworthy SEO specialist who can take full ownership of SEO performance across several client accounts. You must be confident diagnosing issues, setting a clear plan, and delivering measurable improvements within structured monthly cycles.

What I Need
• Technical SEO expertise
• Full site audits (technical, on-page, off-page)
• Fixing indexing issues, duplicate content, structured data, broken links, schema, site speed, Core Web Vitals
• Strong experience with WordPress, Shopify, Wix, Webflow
• Ability to work through large, complex websites (legal firms, e-commerce, service-based businesses)
• On-page SEO
• Keyword research & clustering
• Optimising landing pages, metadata, headers, content structures
• Creating briefs for blog writers
• Ensuring pages are aligned with search intent
• Off-page SEO
• Backlink opportunities
• Anchors, toxicity checks
• Understanding safe, modern link-building best practices
• Reporting & Communication
• Monthly SEO reports with clear insights, wins, issues, and next steps
• Ability to explain SEO findings simply for clients
• Reliable, consistent communication

Deliverables
• Month-1 full audit + implementation plan
• Monthly technical fixes, optimisations, and improvements
• Ongoing keyword tracking and competitor analysis
• Constant improvement of traffic, rankings, and conversions
• Quarterly strategic reviews
• Ability to handle 5–7 clients with structured weekly workflows

Tools You Must Be Strong With
• SEMrush
• Screaming Frog
• Google Search Console
• Google Analytics (GA4)
• Google Tag Manager (bonus)
• ChatGPT / AI assistants for research and implementation
• WordPress / Shopify / Webflow CMS

AI Skills (Important)

I want someone who uses AI intelligently to:
• Speed up technical diagnosis
• Create keyword clusters
• Build content outlines and optimisation briefs
• Apply structured prompts for schema, FAQs, metadata, and internal linking
• Automate repetitive SEO tasks
• Improve report quality and insight generation

If you already have AI-powered SOPs, workflows, or audit systems, that’s a strong advantage.

Personality & Working Style
• Honest, reliable, and proactive
• Able to work independently without reminders
• Comfortable being accountable for results
• Fast, accurate, and structured
• Obsessed with detail and quality
• Able to integrate into an existing team

Engagement
• Retainer basis, approx. 30–40 hours per month (across multiple clients)
• Long-term, ongoing partnership
• Preferably UK or EU timezone (not mandatory if communication is excellent)