Firefly

Companies with serious growth goals usually invest in one or more of these areas: - Converting more qualified leads - Driving more relevant traffic - Bridging the gap between marketing and sales - Engaging the right audience earlier in the buying process - Nurturing leads via super-personalized email experiences - Measuring precisely what activities bring the most revenue through attribution The good news is: I can help you with all that, and more. --- You can hire someone with with no experience and who started in digital marketing last year. Or you can hire someone who has done (digital) marketing professionally for 12+ years with clients among Fortune 500s, fast-growing startups and small businesses alike. That person is me. I'm a Senior Growth Marketer and a Fractional CMO with over 3000 Upwork hours focused on performance marketing, content strategy, Hubspot management in B2B and B2C, setting up automation, managing pipelines & reports and more. I can handle everything from strategy to implementation, from the top to the bottom of the funnel, from content to paid advertising to Messenger bot mapping and implementation. As a digital marketing expert, I work closely with my clients on the full stack of digital marketing activities and areas: + I provide an integrated digital marketing strategy that takes into account your as-is and to-be situation + I help you define goals, KPIs and best way to reach them using a whole spectrum of possible channels and tactics: blogs, social media, email marketing, PPC, video, marketing automation + I design marketing funnels that take into account your our business goals, your buyer personas and specific points in your buyers' journey. + I have the know-how to actually implement all of this having worked on countless projects with hours and hours of hands on experience. As a media planner for one of the largest agencies in the world, Ogilvy, I worked with large Pharma, FMCG and kids' toys clients from Fortune 500 companies, while as a freelancer I worked with a number of startups and family businesses. (To namedrop a few: Mars, Fanta, THEO Technologies, Proxyclick, UNICEF...). I am certified both in Inbound Marketing and Hubspot Marketing Platform by Hubspot, and I'm a Certified Hubspot Agency Partner (now known as Hubspot Solutions Partner). I also hold the Social Media Certification from Hootsuite. Major accomplishments: - I managed content strategy and FB Ads lead gen for a SaaS startup with very good results (the number of overall leads increased 3x in the first months and has kept a steady growth rate) - 10+ ROAS on FB Ads for a pet product business - I published 3 bestselling Kindle ebooks on b2b marketing and social media marketing - ask me for a free copy. - Lead generation campaign via LinkedIn worth $8m and 400% ROI in ecommerce using Facebook video ads. - Amazing track record with Facebook Ads: routinely outperforming 90% of the competition with ROAS of 20, 30+. Custom audiences, retargeting campaigns, conversion pixels - I can help you master these and get the most out of your advertising budget. (Along with that I can help you with advanced Facebook ads techniques: Facebook Canvas ads, Facebook Leads ads, Messenger ads, Carousel and Dynamic Product ads). - Also well-versed in: Google Ads LinkedIn Ads Bing Ads YouTube Ads Previously I have worked for years in general marketing/sales/PR/project management/account management for small start-ups, big multinationals, NGOs and government agencies. So let's strike up a chat, I first and foremost want to hear about you and your goals before I suggest any course of action. (And I will never shoehorn a solution in order to close the deal.) So reach out and let's get started on building your next big thing. -- "We want the best. Better get the cheapest." - No one, ever