How Remote SEO Talent Boosted FIXR’s Organic Traffic by 500K/Month

Build organic web traffic in another country

FIXR is based in Spain, but primarily serves U.S. customers. From the start, FIXR centered its growth strategy around creating niche blog posts to drive organic traffic to its website. To achieve this, the company requires a variety of talent who is U.S.-based, have subject matter expertise for home remodeling topics, and can help build and execute FIXR’s growth strategy.

Break down projects into detailed tasks

Driving SEO traffic in the U.S. is more difficult than in other countries because it’s more competitive. To optimize its SEO efforts, employees break projects down into several smaller tasks before engaging talent.

FIXR gets detailed in how they assign experienced talent to very specific tasks. Staff may contract one niche writer to create a blog article, a second to write the headline for that article, and a third with social media expertise to write Facebook posts promoting the article. If staff aren’t sure how to vet talent for a specific skill set, they contract an expert for assistance.

Improved productivity, achieved marketing goals

By spending time upfront to create a detailed, proactive freelancer strategy, FIXR can get important work done more efficiently and cost-effectively:

• Grow from 0 to 500,000 visitors/month through organic searches
• Stretch resources by spending less on paid ads and engaging specialists as needed
• Utilize freelancers to fill talent gaps in multiple categories