Creative Strategist + AI Video Editor — Food & Beverage Brand Scaling to US/UK

The brand: We're a food & beverage brand in the health/wellness space. The role: We need ONE person who can do both creative strategy AND AI video production. Creative Strategy what this actually means: You snipe winning ads from competitors using Meta Ad Library, TrendTrack, or similar tools You don't just save ads, you DECONSTRUCT them: what's the avatar, what's the angle, what's the hook, why does it work You adapt winning concepts to our brand with fresh scripts You understand 2026 viral formats: UGC-style, green screen, karaoke subs, car confessionals, warehouse founder, stacked hooks You write scripts based on hyper-specific avatars and pain points AI Production — what we expect: You create realistic AI UGC using HeyGen, Synthesia, D-ID or similar You use Kling, Runway, Pika, Seedance for motion and b-roll You edit fast: karaoke subtitles, punchy cuts, scroll-stopping first 3 seconds 3 hooks per concept minimum (same body, different intros) You're NOT a fit if: You only know how to edit, not strategize You need a full script handed to you Your portfolio is fancy transitions with no proof of performance You've never worked on English-speaking markets You're a GREAT fit if: You've created ads for health, wellness, supplements, or food brands You obsess over why ads work (not just how they look) You can show us ads you made that actually ran and converted You can work autonomously, we give direction, you execute and iterate To apply: Link to your best performing ads (not a showreel real ads that ran) Pick ONE winning ad you've seen recently. Tell us: who's the avatar, what's the hook, why does it work? We reply to everyone who sends real work. Happy to welcome you in our team :)