Hiring ASAP Full time Media Buyer + Funnel Manager

We’re looking for an experienced Media Buyer & Funnel Manager to join our team and help manage paid acquisition campaigns for service-based businesses. This is not an e-commerce role. We primarily work with businesses that generate revenue through leads, booked appointments, consultations, and sales calls, so you need to understand the entire acquisition system, not just how to launch ads. IMPORTANT: LOOM VIDEO REQUIRED You must submit a Loom video with your application to be considered. Applications without a Loom video will not be reviewed. In your Loom, please introduce yourself and walk us through: Your media buying experience How much ad spend you’ve managed A Meta campaign you personally managed The campaign structure The funnel behind the campaign The results you achieved What optimizations you made Your experience with funnels and GoHighLevel How you diagnose an account when performance drops We want to understand how you think, not just see screenshots of results. What You’ll Be Responsible For You’ll help manage campaigns from: Ad Click → Lead → Qualification → Booked Call → Customer Responsibilities include: Managing and optimizing Meta Ads campaigns Building campaign structures for lead generation and booked appointments Monitoring CTR, CPC, CPM, CPL, CPA, frequency and conversion rates Testing audiences, creatives, hooks and offers Identifying why campaigns are underperforming Scaling winning campaigns Managing Meta Pixel and Conversion API tracking Building and improving lead-generation funnels Creating landing pages and thank-you pages Improving landing-page conversion rates Setting up Meta Instant Forms Connecting funnels with CRM systems Building basic email/SMS follow-up automations Managing GoHighLevel funnels and workflows Tracking lead quality and booked-call performance Providing weekly performance reports and recommendations You Need to Understand the Entire Funnel We are not looking for someone who only watches CPL inside Ads Manager. If leads are cheap but sales are poor, you should know how to investigate: Lead quality Creative-message alignment Qualification questions Landing-page conversion rate Follow-up speed Email/SMS nurturing Calendar booking rate No-show rate Sales feedback We want someone who thinks about customer acquisition and revenue, not just ad metrics. Required Experience You should have strong experience with: Meta Ads Lead generation Service businesses High-ticket funnels Landing pages GoHighLevel or similar CRM platforms Meta Pixel + Conversion API Retargeting Campaign optimization and scaling Creative testing Funnel conversion optimization Experience with Google Ads, TikTok Ads, GA4, GTM, Hyros, ActiveCampaign, Close or similar platforms is a bonus. Who We’re Looking For You should: Think strategically Be able to diagnose underperforming campaigns Understand direct-response marketing Understand offers and buyer psychology Care about lead quality, not just cheap CPLs Be comfortable managing multiple client accounts Communicate clearly Proactively suggest improvements Work independently without needing constant management How to Apply Your application must include: Your experience managing Meta Ads Total ad spend you have personally managed Industries you’ve worked in Relevant lead-generation results Your experience with GoHighLevel and funnels Your experience with tracking, Pixel and CAPI A Loom video answering the questions above No Loom = application will not be considered. Please also start your proposal with: FUNNEL MEDIA BUYER We’re looking for someone we can work with long-term, with room to take on more responsibility as the agency grows.