Social Media Content Planner — Real Estate (Instagram, TikTok, Facebook)

We're an AI-first business and we work that way in everything. Our listing posts are automated, AI writes our captions, we have someone shooting and editing apartment walkthroughs, and we schedule everything through our own tool. What we need is someone to tell us what to post and when. The role You build and run our content plan: • How many posts a week, of what kind, on which platform, on which day • How many listing videos per week, and how to space them out • When an image post makes more sense than a carousel or a video • Stories — you come up with them and put them together. We schedule and post. • Scripts for our talking-to-camera videos — market tips, area advice, mistakes foreigners make. We film them; you write what's said. • Carousel concepts — the idea and the slide structure • The themes behind it all, so the accounts have a point of view instead of just listings You're not filming, editing, publishing, writing captions or running ads. All handled. How we work Use AI for all of it. We do, and we expect you to — we'd rather you talked to an AI for an hour and gave us something great than spent a day doing it by hand. We don't care how it gets made. We care whether it's worth posting. What we're paying for is judgement. We can produce anything. What we don't know is what's actually worth posting and how often. If you've grown a property or lifestyle account before, you know things we don't, and that's the job. You're a good fit if • You've planned content for a real business account and can show us what happened to the numbers • You already work AI-first and have opinions about which tools are worth using • You can write a short video script that holds attention past the first three seconds • You can work without a brief • Your written English reads naturally to a Western audience • Real estate, interiors, travel or hospitality in your background is a plus How we'll start We'd like to begin with a small paid trial — a one-page content plan plus a first batch of posts — and move to an ongoing monthly arrangement if it goes well. We haven't fixed a budget, so tell us what you'd charge: a price for the trial, and what an ongoing month would look like at a volume you'd recommend. We're open on scope, and we'd rather hear your proposal than force you into ours. To apply Start your message with "Thong Lor" so we know you read this.