Amazon Account Manager

# Amazon Brand Manager, Full Channel Owner **Company:** Cakes Concealed Carry **Location:** Fully remote. Philippines preferred (most of our team is PH-based). Exceptional candidates from anywhere considered. **Type:** Full-time, in-house, long-term. Not agency. Not project-based. **Reports to:** Founder/CEO, and CRO Compensation: depending on experience, paid monthly, Please do not apply if your rate is above our range. ## About Us Cakes Concealed Carry is a fast-growing, award-winning luxury handbag brand (Emerging Brand of the Year 2026) built around a patent-pending emergency access mechanism. We manufacture across five factories in Bangladesh and China, fulfill through ShipBob, and run a strong DTC channel on Shopify. We are relaunching on Amazon: Brand Registry is complete, the account is active, go-live is Q1 2027, and the channel target is $2.5M in net sales in calendar year 2027. We operate lean, move fast, and hold a high bar. ## The Role This is not a VA role and not a task-executor role. We are hiring one person to own the Amazon channel end to end, the way a brand owner would: strategy, execution, and P&L. You join BEFORE launch and build it with us from day one. You will have the founder's backing and direct access. Customer service is NOT in scope. Our in-house CX team keeps all customer messages. Your job is the channel. ## You Will Own - Full account management: Seller Central, account health, Brand Registry protection, compliance, case management - PPC strategy and hands-on management: Sponsored Products, Brands, Display. Campaign architecture, negative keyword hygiene, weekly wasted-spend review, budget scaling with TACoS discipline - Listing optimization end to end: SEO copy, A+ content, Brand Store, video, catalog and variation architecture, imagery briefs to our creative team - Category strategy: browse node mapping and an explicit Best Seller badge play in our niche. You will estimate win thresholds per node, position our SKUs, and monitor BSR weekly - Launch execution: Vine enrollment, coupons, launch promotions, review generation (compliant), rank strategy - Returns reduction: our previous Amazon attempt ran a high return rate. Root-causing it through listing accuracy, sizing guides, and buyer pre-qualification is an early mandate - Inventory and fulfillment: phased FBM/MCF to FBA transition, replenishment planning, FBA shipment creation, keeping FBA and our 3PL (ShipBob, including a foreign trade zone tier) in sync. Never stock out, never overstock - Channel P&L: per-SKU fee modeling, margin management, pricing strategy, fee auditing, monthly reporting to the CEO with real numbers and honest analysis - Coordination with our supply chain team (Bangladesh, China, US) on production timing and inbound logistics - Over time: hiring and leading channel support (PPC or catalog specialists) as the channel scales ## Who We Are Looking For - 3+ years running Amazon FBA accounts at meaningful scale, ideally including a brand you grew substantially or owned yourself - Deep, current, hands-on skill across ALL of it: advertising, listings, catalog, inventory, forecasting, operations, strategy. Not a specialist in one lane - Experience integrating FBA with an outside 3PL (ShipBob, Deliverr, or similar), or clear fluency in multi-node fulfillment - Comfortable owning a P&L and being judged on profit, not just sales - Thinks like an owner: you notice problems nobody assigned you, you fix them, and you tell us afterward - Thrives without a playbook in a fast-moving, high-growth environment - Strong written English and at least 4 hours of daily overlap with US Pacific time - Bonus: AI and automation tooling to run lean (Claude, Helium 10, Scale Insight, DataDive, reporting automation) - Bonus: experience in restricted or sensitive categories (ours is concealed carry adjacent) - Bonus: multi-channel experience (Shopify, TikTok Shop) ## How We Work Direct access to the founder, fast decisions, no bureaucracy. ClickUp for task management. Written weekly reporting with real numbers. We give real ownership and expect real accountability: direction given is not the same as work done, and we measure by what ships. ## To Apply Send your resume plus a short note answering all four: 1. The largest Amazon account you have personally run and what you grew it to 2. One specific decision you made that protected or improved margin 3. Your experience coordinating FBA with an outside 3PL 4. In 3 sentences: how would you approach winning a Best Seller badge in a niche subcategory for a premium-priced product? Applications missing any of the four answers will not be reviewed. Applications above the stated compensation range will not be reviewed.