Amazon Supplement Brand Designer / Listing & A+ Designer — US Market
Worldwide
We’re looking for a strong designer with a truly American visual perspective to join us on a long-term basis and help us build high-converting Amazon listings for dietary supplement products in the US market. This is not a one-time project. We have multiple products in development and are looking for someone we can work with consistently across future launches. WHAT WE NEED Our main priority is creating: -High-converting Amazon listing images -A+ Content -Strong visual storytelling and product positioning -Listing copy / on-image copy that feels natural for the US market -Clear benefit communication and hierarchy -Creative concepts that make the product feel relevant, desirable, and easy to understand Experience with packaging and label design is a big plus, as we would ideally like to work with someone who can eventually contribute to the full product identity — from packaging to Amazon presentation. What matters most to us We are not looking for a designer who simply follows a detailed brief and executes exactly what is written. We want someone who gets involved in the product. Someone who can look at the formula, positioning, target audience, competitors and market — and then say: “I think we should communicate it differently.” “This benefit should be the hero.” “This image won’t convert — let’s try this instead.” “For the US customer, I would position the product this way.” We want a collaborative creative partner, not just an executor. Our goal is to combine our product knowledge with your understanding of American consumer psychology, e-commerce design and supplement branding to create listings with strong conversion potential. The visual standard One of the brands we consider an excellent reference for modern US supplement branding is Grüns. We love the way they approach: -Brand identity -Packaging -Typography -Copywriting -Visual hierarchy -Product storytelling -Color -Lifestyle communication -The balance between playful, premium and highly commercial design We are not looking to copy Grüns. We use them as a benchmark for the level of thinking, taste, cohesion and understanding of the American market that we want to achieve. We want our own identity — but with the same level of strategic thinking behind it. You might be a great fit if you: -Have experience designing for the US market -Understand modern American branding and visual culture -Have worked with dietary supplements, wellness, vitamins, functional foods or health products -Understand Amazon listing design and A+ Content -Know how to design for conversion, not just aesthetics -Can contribute ideas instead of waiting for instructions -Have a strong sense of hierarchy, typography and brand consistency -Can write or improve short, conversion-focused US English copy -Think about the customer journey when creating visuals Experience with Amazon supplement compliance and understanding which claims should or should not appear in creatives is an additional advantage. When applying Please send us: -Your portfolio -Supplement / wellness projects specifically, if you have them -Examples of Amazon listing images and A+ Content you have created -Packaging / label examples, if applicable -A short explanation of your role in those projects — were you only responsible for execution, or were you involved in concept, positioning and copy as well? And one important question: If you were given a new supplement product with a formula, target audience and basic product information — how would you approach building its Amazon listing before starting the design? We’re asking because we care as much about how you think as how you design. If your portfolio shows strong US-market taste and you enjoy becoming deeply involved in the products you work on, we would love to hear from you. Long-term collaboration / multiple products.
- More than 30 hrs/weekHourly
- 3-6 monthsDuration
- IntermediateExperience Level
$20.00
-
$75.00
Hourly- Remote Job
- Ongoing projectProject Type
Skills and Expertise
Activity on this job
- Proposals:20 to 50
- Last viewed by client:2 hours ago
- Interviewing:0
- Invites sent:0
- Unanswered invites:0
About the client
- UKRKyiv1:51 PM
- $175 total spent2 hires, 2 active
- Health & FitnessIndividual client
Explore similar jobs on Upwork
How it works
Create your free profileHighlight your skills and experience, show your portfolio, and set your ideal pay rate.
Work the way you wantApply for jobs, create easy-to-by projects, or access exclusive opportunities that come to you.
Get paid securelyFrom contract to payment, we help you work safely and get paid securely.
About Upwork
- 4.9/5(Average rating of clients by professionals)
- G2 2021#1 freelance platform
- 49,000+Signed contract every week
- $2.3BFreelancers earned on Upwork in 2020
Find the best freelance jobs
Growing your career is as easy as creating a free profile and finding work like this that fits your skills.
Trusted by