B2B Client Acquisition Partner: Prospect research, outreach and appointment setting

Background and introduction Carter Loxworth Business Services (CLBS) is a business consultancy with 20 years of consulting experience. CLBS works with SME’s and sole traders to help them grow and operate more efficiently and more profitably. Our lead proposition is working with clients to help them leverage AI effectively to reduce costs, operate more efficiently and ultimately make more money. This is not about writing effective prompts, it is about developing custom AI agents, AI applications and AI automation for clients that make their business more efficient and more profitable. We work with clients to identify what automations could benefit their businesses and then develop the solutions for them. We’re looking for a Client Acquisition Partner who can independently identify qualified prospects in our target markets, handle all relevant outreach and set appointments with interested prospects that show interest in our offer. You should be a self-starter, take actions proactively and be highly motivated to generate high quality interest in our proposition. What I need now is someone who's genuinely good at opening doors and starting conversations with UK SME owners, that's not my strength, and I'd rather partner with someone who's excellent at it so I can focus on what I’m good at; closing deals and delivering work. What you'll do • Identify and reach out to UK small business owners (sole traders and limited companies) who could benefit from AI-driven automation • Start conversations and book qualified calls/ meetings. I handle everything from that point: the pitch, the sale, and the delivery • Use whatever channels and approach you're genuinely effective with: LinkedIn, email, phone, your own network; your method, your call What I'm offering • commission on the value of any deal that closes from a lead or introduction you bring • No cap on how much you can earn, this is genuinely open-ended • A real, tested product with existing client proof • Full sales materials provided: website, one-pagers, case studies, ready to use What I'm looking for • Proven experience in UK B2B sales or lead generation, ideally to SME business owners • Comfortable working self-employed, commission-only, with full autonomy over your own approach • Based in or genuinely familiar with the UK SME landscape About the proposition Our custom AI agents and AI automation solutions are built around each client's actual administrative bottlenecks where they lose time, productivity and money. This is not generic software, it is bespoke, high value automation. We start every relationship with a paid diagnostic session before any build, so what gets delivered is always matched to a real, costed need. The diagnostic is offered to clients on a no-risk basis; if we don’t find solutions that would enable them to save at least the cost of the diagnostic, it’s on us. We will invest serious time with the successful applicant to get them up to speed with the proposition, messaging etc. Our expectation is that you’ll identify qualified prospects. CLBS will then handle discovery calls, proposal writing and deal closing. If you are experienced in B2B deal closing, we can include that in your scope with an increased commission rate for you. CLBS has 20 years’ experience delivering B2B professional services, proposal writing and closing deals so you can expect a regular flow of closed deals from introductions you make. This is a commission only opportunity. Deal sizes will vary but it is expected that average deal size will be four figures GBP. Commission structure will be such that commission rate will increase when multiple deals are signed in a calendar month. We have strong social proof/ case studies/ video testimonials for work we’ve delivered in the area we want you to focus on. The intention is to build a long term relationship with the right candidate. We’ll want you to represent CLBS professionally and get to know our proposition in detail so you can respond to questions from prospects. You will have experience in B2B outbound sales, have excellent communication skills and be a strong English speaker as prospects will be in the UK market. You will be able to show us examples of your results in outbound sales. To apply Tell me a bit about your sales background and how you'd approach finding UK SME prospects for something like this. I'll come back to everyone with a genuine reply.