B2B Lead Generation & Appointment Setting Specialist for Software / DevOps Consultancy

I run NJG Solutions, a growing technology consultancy offering: * Software and SaaS development * AI and automation * AWS / cloud infrastructure * DevOps and CI/CD * Backend/API development * React / TypeScript development * Technical consulting We already have paying clients. I am now looking for an experienced B2B lead generation or outbound sales specialist who can help us build a consistent pipeline of new clients. What I Need: I am not looking for someone who simply sends me thousands of scraped emails. I want someone who can: * Identify the right companies to target * Find the correct decision-makers * Spot businesses that may already need our services * Build qualified prospect lists * Run LinkedIn and/or cold email outreach * Help book qualified meetings Target markets are mainly the US, UK and Canada. Typical decision-makers include founders, CEOs, CTOs, COOs and Heads of Engineering. The Goal: Qualified prospect → Conversation → Meeting → Proposal → Client I will handle the technical sales calls and closing. Your role is to help create the opportunities. Responsibilities May Include: * ICP / target market research * Prospect research * LinkedIn Sales Navigator * Apollo, Clay or similar tools * Finding verified contact details * Cold email / LinkedIn outreach * Lead qualification * Appointment setting * Campaign tracking and reporting I am open to your recommendations on the best approach. Initial Trial: I would like to start with a small paid trial. If the results are good, this could become ongoing work and potentially a larger role as NJG Solutions grows. Quality matters more to me than huge lead lists. Paid Test: If shortlisted, I may ask you to complete a small paid task: Find 10 companies you believe are strong prospects for NJG Solutions and explain: * Why they are a good fit * Who the decision-maker is * What service you would pitch * What buying signal you identified * How you would approach them I am looking for someone who thinks commercially and focuses on qualified opportunities, not just lead volume. If that sounds like you, I’d like to hear from you.