B2B LinkedIn Ads Expert Needed for AI SaaS Platform

Growth Advisor is an AI-powered profit optimization platform built for SMBs generating $250,000 to $10 million in annual revenue. We connect to QuickBooks, benchmark a business against 1,000+ peers, and surface the specific, dollar-ranked opportunities hiding in their sales, cost of delivery, overhead, and capital access. We are looking for a LinkedIn Ads specialist who lives and breathes B2B SaaS to own our paid LinkedIn strategy from setup through ongoing optimization. What You Will Do • Build, launch, and manage LinkedIn ad campaigns with a starting monthly spend of $1,000 or more. • Run and optimize 2 distinct campaign tracks: – End user acquisition: business owners generating $2 million or more in annual revenue, ideally already using QuickBooks. – Channel partner acquisition: QuickBooks ProAdvisor accountants and bookkeeping professionals as a B2B partnership audience. • Build out targeting, audience segmentation, ad creative direction, and campaign structure specific to each track. • Set up and manage conversion tracking so we can see performance through to MQL and SQL, not just clicks. • Run ongoing A/B testing on creative, copy, and targeting to improve cost per MQL and cost per SQL over time. • Report on performance weekly with clear, honest numbers. We want a partner who tells us what's working and what isn't. What We're Looking For • Proven experience running LinkedIn Ads specifically for B2B SaaS companies. Please share campaigns you have managed and results you have driven. • Strong understanding of the difference between top-of-funnel lead volume and actual MQL/SQL quality. We care about the second one. • Experience setting up conversion tracking and working with a CRM to close the loop between ad spend and pipeline. • Comfort managing 2 audience segments with different messaging and different buying psychology at the same time. • Clear communicator who can explain performance in plain terms, not just deliver a dashboard. Compensation Structure This role is structured as a small monthly retainer plus performance bonus, not a flat hourly rate. We want to work with someone who is confident in their ability to drive results and is comfortable being paid, in part, on those results. • Monthly retainer: covers campaign setup and ongoing management. • Performance bonus: additional compensation tied to hitting agreed MQL and SQL targets, and a bonus per closed deal generated through your campaigns. Exact retainer and bonus figures will be discussed with qualified applicants based on experience and proposed approach. To Apply Please include: 1. Examples of B2B SaaS LinkedIn campaigns you have managed, with real performance numbers if you're able to share them. 2. Your approach to running 2 different audience segments under the same budget without diluting performance on either. 3. How you think about and report on MQL and SQL, not just impressions and clicks. We are looking to move quickly with the right person. If you know B2B SaaS and you know LinkedIn Ads, we want to hear from you. 4. In your proposal back - write phrase "B2B LinkedIn Expert" and a one minute intro video