B2B LinkedIn Ads Specialist

We're looking for a hands-on B2B LinkedIn Ads Specialist to help us build and optimize campaigns that generate qualified sales opportunities. This is not a general social media or lead generation role. We're specifically looking for someone with real experience using LinkedIn Campaign Manager for B2B, including targeted account campaigns, company/contact lists, retargeting, audience building, and campaign optimization. You'll work directly with our CEO and marketing team to build, launch, test, and improve campaigns. Our goal is not simply to generate more leads. We care about reaching the right companies and decision-makers and turning that activity into qualified conversations and opportunities. What You'll Do: -Build and manage B2B LinkedIn Ads campaigns. -Work with company and contact lists to build targeted audiences. -Set up and optimize retargeting audiences. -Test audiences, campaign structures, messaging, and offers. -Monitor campaign performance and identify opportunities for improvement. -Optimize toward qualified leads, demos, and sales opportunities rather than lead volume alone. -Share clear insights and recommendations on what's working and what should change. What We're Looking For -3+ years of hands-on LinkedIn Ads experience. -Strong experience with B2B campaigns. -Experience with account-based targeting or ABM campaigns. -Experience working with company lists, contact lists, and retargeting. -Understanding of how LinkedIn Ads connects to the broader B2B sales process. -Ability to look beyond campaign metrics and think about lead and opportunity quality. -Strong English communication skills. -Ability to work independently and take ownership of campaigns. Experience with HubSpot, Salesforce, Sales Navigator, or other B2B sales/marketing tools is a plus. Short Loom Required: We want to see how you actually think about LinkedIn Ads, not just read a list of skills on your profile. To be considered, please send us a short 2–3 minute Loom video answering this one question: -Why are you interested in this position? -What does your ideal work environment look like? -What are your strengths? -Where do you see yourself in 5 years? IMPORTANT: Applications submitted without a video will be automatically archived and will not be considered. What Success Looks Like: The goal is simple: reach the right B2B accounts, get in front of the right decision-makers, and generate qualified sales opportunities. If that's the kind of LinkedIn Ads work you specialize in, we'd love to hear from you. Our Values Integrity: Do the right thing, always. Courage: Speak truth, take risks, and challenge yourself. Inertia: Keep moving forward. Don't wait to be told. Respect: For others, the craft, and the mission. Pivot: We adapt quickly when the data or situation changes.