U.S.-Based Performance Marketing Agency for Seasonal DTC Women’s Apparel Brand

We are a growing, founder-led DTC women’s apparel brand seeking an experienced, U.S.-based performance marketing agency to manage our full marketing ecosystem. The agency will be responsible for Meta Ads, Google Ads, email and SMS through Klaviyo, performance creative strategy and execution, promotional planning, and weekly reporting. We are specifically looking for an established agency with extensive experience in women’s apparel, fashion, swimwear, or other seasonal DTC brands. You must understand how to connect marketing decisions to inventory, margins, seasonality, promotions, customer acquisition, and profitable growth. Our current paid media spend ranges from approximately $10,000 to $40,000 per month depending on the season. The selected agency should: * Manage Meta and Google advertising * Own email and SMS strategy, copy, design, building, testing, and sending * Develop performance creative concepts, briefs, graphics, copy, and edited ad variations using our existing content * Help guide promotions, launches, merchandising, and seasonal inventory strategy * Participate in weekly strategy and performance calls * Provide clear reporting across CAC, ROAS, blended marketing efficiency, retention, revenue growth, and total marketing costs * Maintain meaningful senior-level involvement throughout the relationship Our goal is healthy, profitable growth—not simply maximizing platform ROAS. We aim to keep total marketing costs below 25% of revenue, including separate influencer and organic social expenses. Please do not apply unless you are an established U.S.-based agency with relevant apparel, fashion, or seasonal-brand experience. We are not considering individual freelancers or agencies that outsource most strategy and execution overseas. Please include: 1. Two or three relevant case studies 2. Approximate monthly ad spend managed for those clients 3. Specific results achieved 4. Examples of performance creative 5. Your proposed account team and senior strategist involvement 6. Two references from comparable clients Please begin your proposal with the words “Seasonal Apparel Growth” so we know you read the full description.