Brand Launch Manager

BRAND LAUNCH MANAGER Automated Investments Group (AIG) | Remote, EST overlap required | Full time Compensation| Reports directly to the Co-Founder About AIG AIG is a Florida-based brand incubation agency. We build Amazon-first private label consumer brands for investor clients: supplements, skincare, pet, kitchen, wellness, and more. We run 40+ active brands and launch new ones every month. We have built an internal AI agent system that runs our entire pre-launch process, with complete SOPs and training videos for every step. You will be trained on all of it. The role You own the pre-launch pipeline. Every product moves from idea to lab-approved packaging through your hands: you research it, validate it with real Amazon data, present it for approval, and once a client takes it, you drive the name, the brand identity, the packaging, and the compliance work until the artwork is approved by the manufacturer and the product enters production. The founder approves at defined gates. You run everything between them. You are the hub between four parties: our AI agents (Claude, where all the analysis and drafting happens), our suppliers and manufacturers, our designer, and our supply chain manager in China. A lot of this job is driving other people to deliver: chasing quotes, chasing dielines, chasing approvals, and keeping a clean paper trail of all of it. What you will do -Run product research: Amazon market analysis with Helium 10 data (Xray, Cerebro), competitor review mining, and structured kill-or-pursue verdicts. You will kill far more products than you pursue, and that is the job done right. -Present winners in our Slack approval channel with complete data reports. -On approval, produce and distribute the finalization package: product brief, supplier RFQ, investor deck, announcement post, and supply chain documentation. -Manage supplier communication: quotes, samples, questions, follow-ups. -Run brand creation: trademark screening on USPTO, brand naming rounds, visual direction research on Pinterest, logo and packaging briefs for our designer. -Run compliance: product classification, Amazon testing and certification checklists, label copy clearance, GS1 barcodes, and the manufacturer approval loop on final artwork. -Keep every product's full history organized: one chat per product, one thread per approval, nothing lives only in email. What we need from you -Extremely organized and detail-obsessed. This role is gates, checklists, and paper trails. -Strong written English. You will draft supplier emails, briefs, and reports daily. -Comfortable working inside AI tools all day. Our agents do the heavy analysis, you direct them, challenge them, and verify their work. We train you on our exact system. -An eye for premium design. You will judge colors, packaging, and brand direction before the founder does. -Ownership mentality. You chase people until things are delivered, and you flag problems the same day you find them. -Amazon FBA or e-commerce experience strongly preferred. Helium 10 experience is a plus. Supplements or beauty category experience is a plus. What you get A complete operating system: SOPs, AI agents, and step-by-step videos for every part of the role. You will never guess how to do something. Direct daily work with the founder. Real ownership of brands from day one, with a growing portfolio under your management. How to apply Send: 1) your resume, 2) a short note on the most detail-heavy process you have ever managed and how you kept it from breaking, 3) the word "oxblood" in your subject line so we know you read this far.