Brand & Packaging Designer for Premium Natural Skincare Brand

We are developing LIVIDIA, a new UK premium natural skincare and wellness brand built around the philosophy “Life. Refined.” The brand brings together naturally derived skincare, botanical inspiration and modern science, with an understated, sophisticated and contemporary positioning. We are preparing our first hero skincare product and are looking for an experienced brand identity and packaging designer, ideally with direct experience in premium skincare, beauty, wellness or cosmetics. This is not simply a logo-design project. We are looking for someone who can create a distinctive and scalable visual identity that can eventually extend across multiple skincare products and a broader wellness portfolio. Brand Identity: Primary wordmark/logo and appropriate variations Colour palette Typography system Graphic/visual language Iconography direction Photography/art direction Brand Guidelines: Logo usage Colour specifications Typography hierarchy Graphic system Photography direction Social-media visual direction Packaging principles Basic tone-of-voice direction Packaging — First Hero Product: Primary packaging design Outer carton Label/direct-print artwork Packaging information hierarchy INCI/ingredients layout Regulatory-information layout Barcode/symbol placement Material and finish recommendations Supplier dieline application Print-ready production artwork The packaging system should be designed so that it can later extend consistently across additional products and ranges. Digital / Website: We would also like to explore: Homepage UX/UI Product page Collection/shop page About/brand story Mobile design Shopify-compatible design system Please indicate whether you provide UX/UI design only or Shopify development as well. Please apply if you have: A strong portfolio in skincare, cosmetics, beauty or premium wellness Experience taking packaging from concept through to commercial production Strong typography and packaging-design skills Experience creating premium/luxury visual identities Understanding of packaging dielines and print-production artwork Ability to build a visual system rather than simply create a logo Good communication and a collaborative approach Experience working with emerging DTC brands would be particularly valuable. When applying please include: 2–4 relevant skincare/beauty/wellness projects from your portfolio. At least one example of packaging you designed that went into commercial production. A brief explanation of how you would approach this project. Your estimated timeline. Your proposed fee for: Brand identity + guidelines Packaging Website UX/UI Shopify development, if offered Number of concepts and revision rounds included. Confirmation of what editable/source files will be supplied. Your approach to intellectual-property ownership and third-party font/image licensing. Please do not send a generic portfolio only. I am particularly interested in seeing relevant beauty/skincare packaging work. Project structure We are an early-stage brand and may commission the work in phases: Phase 1 — Brand identity & visual system Phase 2 — Hero product packaging Phase 3 — Website/digital design There is potential for ongoing work as additional products are introduced. The right designer will help create a visual identity that feels natural, intelligent, refined and premium — without becoming overly clinical, ornate or stereotypically “green”.