Branding & Colour Expert + Website Designer/Developer — WordPress, Elementor & LearnDash

We are looking for a highly skilled branding and colour expert who is also an excellent UI/UX website designer and experienced WordPress developer to help us refine two related brands and complete an established massage education website. A major part of this project is brand integration and colour direction. We need someone with a sophisticated understanding of colour, typography and branding who can make two existing brands work together cohesively across our websites and other marketing materials. The ideal candidate has experience with education/training, wellness, massage, healthcare, fitness or other service-based businesses, although this is preferred rather than required. This is not simply a WordPress development job, and we do not want generic, template-driven or thoughtless design. We need someone who can think strategically about the brands, organize substantial amounts of content, create strong visual hierarchy and then implement the approved work in WordPress/Elementor/LearnDash. Skills Required - Branding and brand integration - Strong understanding of colour and colour systems - Typography and brand consistency - Strong UI/UX and website design - Content organization, categorization and visual hierarchy - Ability to organize information-heavy pages clearly and attractively - WordPress + Elementor - LearnDash - WooCommerce - CRM and email marketing integrations - Forms, lead capture and automations - Payment and third-party integrations - Responsive/mobile design - Plugin integration and troubleshooting - Website performance and basic technical SEO Initial Scope Both brands already have existing logos, brand assets, content and websites. We are not starting from scratch. The initial work includes: - Refine the colours of the existing massage therapy website so they work cohesively with the education brand. We are not looking to redesign or change the layout of this website. The existing design and structure should remain, with the focus on improving and coordinating the colours. - Develop the colour and visual direction for the education brand so both brands have a strong and cohesive visual relationship. - Present 3 thoughtfully created design concepts showing the proposed colours applied within actual education website designs — not simply colour swatches. We need to see how the colours work together across backgrounds, headings, buttons, navigation, content sections and other design elements, and how each concept ties into the refined colours of the related massage therapy website. - Review the existing logo variations for both brands and establish appropriate usage. We are open to minor refinements or additional logo variations where appropriate, but are not looking to replace the existing brand identities. - Create a comprehensive and practical brand/style guide for the entire businesses, including websites, email/newsletters, social media, digital marketing and other branded materials. - Improve the design, layout and visual hierarchy of the education website homepage. - Design a reusable detailed course page, including thoughtfully organizing and categorizing substantial course information so it is easy to understand and visually appealing. Refine and complete an existing landing page. - Implement the approved designs directly in WordPress/Elementor/LearnDash. We are looking for someone who can continue after this initial work to complete the entire education website, including WooCommerce, CRM and other necessary integrations. Both brands already have existing logos, brand assets, content, and websites, so we are not starting from scratch. The goal is to refine and align both brands so they feel visually connected and in sync, with consistent colours, typography, design elements, and overall style. They should feel like they belong to the same brand family, while still maintaining their own identity and purpose. To Apply Please provide: 1. Your 3 best website examples demonstrating excellent branding, colour use and UI/UX design. 2. 2–3 examples of complete brand/style guides you have personally created for previous clients. We want to see the quality and depth of your branding work, not simply a logo and basic colour palette. 3. An example of an information-heavy website or page where you were responsible for organizing, categorizing and presenting the content. 4. Examples of your WordPress/Elementor work. 5. Details of your experience with LearnDash, WooCommerce, CRM and other integrations. 6. Any relevant experience with education/training, wellness, massage, healthcare, fitness or similar service-based businesses. 7. Confirmation that you can handle both high-quality design and technical development/implementation. Please do not send a generic portfolio or a long list of unrelated projects. Select the examples that best demonstrate your suitability for this specific project. Initial milestone budget: approximately $1,000. We are willing to provide an additional completion bonus for excellent work delivered on time, with smooth professional communication and adherence to the agreed scope and timeline. We are looking for someone with excellent visual judgment, sophisticated branding and colour skills, strong technical capabilities and the ability to bring the project to completion — not simply someone who can build pages in WordPress.