CPG Brand Strategy and Messaging
Posted 2 weeks ago
Only freelancers located in the U.S. may apply.U.S. located freelancers only
Summary
- Quick & simple project - Turnaround time for first draft 3 days - The product is high protein chip snack - Targeting Millennials and Gen Z - Deliverables: Basic brand strategy (positioning + target customers), brand naming, product naming, flavor description, packaging copy (front panel, back panel, claims hierarchy), website copy (hero, benefits, brand story, CTA), social media (Instagram + TikTok captions), email launch sequence, influencer + media pitch templates - Must submit previous works with CPG food brand
$1,000.00
Fixed-price- ExpertExperience Level
- Remote Job
- One-time projectProject Type
Skills and Expertise
Mandatory skills
Brand Positioning
Brand Strategy
Activity on this job
- Proposals:10 to 15
- Last viewed by client:5 days ago
- Interviewing:6
- Invites sent:41
- Unanswered invites:11
About the client
Member since Oct 9, 2024
- USANew York2:43 PM
- $868 total spent17 hires, 3 active
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