AI Content Creator Needed for Social Media Campaign (Paid Trial)

AI Content Creator Needed for Splattelz Social Media Campaign (Paid Trial) IMPORTANT To confirm you've read this brief, please begin your proposal with the word "Splat". Applications that don't include this word may not be considered. About Splattelz Splattelz is a proudly Australian owned and made family business based in Cairns, Far North Queensland. We create Splattelz Throwable Paintballs—soft, colourful throwable paintballs designed to bring families together through outdoor play. Our mission is to encourage families to step away from screens, get outside, and create colourful memories together. Our brand is fun, energetic, authentic, and family-focused. We have already developed our marketing strategy, written our social media captions, and planned a complete 30-day content calendar. We are now looking for a talented AI content creator to bring that strategy to life through engaging, high-quality visuals. This project is focused on creating visuals only. The content strategy and captions have already been completed. Project Overview We are looking for a creative freelancer to work with us on a paid trial project. The purpose of the trial is to determine whether we're a good fit to work together. If the trial is successful, the selected freelancer will be invited to create the remaining visual content for our complete 30-day social media campaign, with the opportunity to build an ongoing working relationship on future campaigns. Paid Trial The successful freelancer will be engaged to create: Images 3 AI-generated social media images Videos 3 vertical Reels 10–20 seconds each Optimised for Facebook and Instagram 1080 × 1920 The paid trial should include one round of revisions. Trial Concepts The paid trial will be based on the following concepts. Image 1 – Meet Splattelz Introduce Splattelz as Australia's colourful outdoor family activity. Image 2 – Which Colour Would You Choose? Create an engaging social media image encouraging followers to comment with their favourite Splattelz colour. Image 3 – Family Outdoor Fun Parents and children laughing and playing together in a bright Australian outdoor setting. Reel 1 – Brand Introduction Introduce Splattelz. Include: Product Packaging Outdoor play Families Brand logo Finish with strong branding. Reel 2 – Action Reel Create an exciting Reel showing: Throwing Slow-motion splats Natural laughter Movement Colour Energy The goal is to create a Reel people want to watch to the end. Reel 3 – Behind the Scenes Show the authentic side of our business. Ideas include: Preparing orders Packing products Close-up product shots Branding Small business feel About Our Brand Splattelz is not traditional paintball. We are an outdoor family entertainment brand. Everything should communicate: Family Colour Laughter Outdoor fun Adventure Connection Australian lifestyle Brand Personality Our content should always feel: Bright Fun Colourful Friendly Authentic Premium Family-focused Energetic Target Audience Primary Audience Parents aged 25–45 Families with children Secondary Audience Grandparents Birthday party organisers Camping families Community groups Schools Holiday parks Product Information Splattelz Throwable Paintballs are: Soft Hand-thrown Washable colours Non-toxic Plant-based biodegradable membrane No plastic No latex Designed not to dry Please do not depict: Launchers Slingshots Military clothing Paintball masks Aggressive behaviour Combat-style scenes Visual Style We are looking for premium lifestyle content. Preferred settings include: Australian backyards Parks Beaches Camping trips Birthday parties Family BBQs Community events The content should include: Bright natural light Genuine smiles Colourful action Natural movement Authentic family interaction Premium lifestyle photography Please avoid: Dark editing Fantasy scenes Cartoon-style AI Unrealistic-looking AI Artificial hands or faces Low-quality AI rendering Brand Assets Following selection for the paid trial, the successful freelancer will receive: Splattelz logo Product photographs Packaging artwork Brand colours Creative brief Brand guidelines 30-day content calendar Maintaining product consistency throughout the campaign is extremely important. Deliverables Images High-resolution JPG PNG where appropriate Videos MP4 Vertical format 1080 × 1920 10–20 seconds Editable Canva files are preferred where practical. Preferred Skills Experience with one or more of the following: Midjourney Google Veo Kling AI Runway ChatGPT Canva Photoshop Equivalent professional AI tools are also welcome. When Applying Please include: Examples of AI-generated images Examples of AI-generated Reels or short-form videos Examples of product or lifestyle advertising Which AI tools you use How you maintain brand consistency across multiple images and videos Whether you can provide Canva editable files Your estimated turnaround time for the paid trial Your fixed-price quote for the paid trial (3 images and 3 Reels) What We Value We're looking for someone who can become a long-term creative partner. We value: Creativity Reliability Excellent communication Attention to detail Ability to follow a detailed brief Consistent, high-quality work Next Stage Following a successful paid trial, the selected freelancer will be invited to produce the remaining visuals for our complete 30-day social media campaign. As Splattelz continues to grow, we hope to build an ongoing working relationship with a creative partner who understands our brand and can continue producing engaging, high-quality social media content. We look forward to reviewing your portfolio and proposal.