Creative Digital Specialist for ixigo

Job Title: Creative Content & Digital Marketing Specialist (Video Editor, Graphic Designer & Digital Marketer) Company: Le Travenues Technology Ltd. (ixigo) About Us Le Travenues Technology Ltd. (ixigo) is a leading AI-based travel app in India, empowering travelers to plan, book, and manage their trips across trains, flights, buses, and hotels. We leverage technology and creative storytelling to simplify travel for millions of users. Job Overview We are looking for a versatile, creative, and data-driven professional to join our team as a Creative Content & Digital Marketing Specialist. In this role, you will lead end-to-end media production—from editing high-engaging travel videos and designing eye-catching visuals to launching and optimizing digital marketing campaigns that drive user acquisition and engagement. Key Responsibilities Video Editing & Motion Design: Edit and produce high-converting short-form videos (Reels, TikToks, YouTube Shorts) and ad creatives for travel campaigns. Apply motion graphics, typography, audio mixing, and color grading to enhance video performance. Graphic Design: Design promotional banner ads, app graphics, social media posts, and email newsletters adhering to ixigo’s brand guidelines. Create high-converting visual assets for paid acquisition campaigns across Meta, Google, and display networks. Digital Marketing: Plan, launch, and monitor performance marketing campaigns across social media and search engines. Analyze campaign metrics (CTR, CPA, ROAS) and optimize ad creatives and targeting strategies based on real-time data. Collaborate with cross-functional teams to align visual content with overall brand and user growth strategies. Requirements & Qualifications Experience: 2–4 years of experience in video editing, graphic design, and digital marketing (travel or e-commerce industry experience is a plus). Technical Skills: Design & Editing: Proficiency in Adobe Creative Suite (Premiere Pro, After Effects, Photoshop, Illustrator) or Figma. Digital Marketing: Hands-on experience with Meta Ads Manager, Google Ads, and analytics tools. Soft Skills: Strong storytelling ability, keen aesthetic sense, data-oriented mindset, and excellent project management skills. Portfolio: A portfolio demonstrating past video projects, graphic design work, and successful marketing campaigns is required. Benefits Competitive salary package matching industry standards. Opportunity to work with a fast-growing, tech-driven travel company. Dynamic, innovative, and collaborative team environment.