Creative Strategist

We’re looking for an experienced creative strategist to develop high-performing paid social concepts for a fast-growing direct-to-consumer beauty brand. You’ll be responsible for researching our target customer, analyzing competitors and current ad performance, and turning those insights into fresh creative concepts that our designers and video editors can execute. Responsibilities: Develop new concepts for Meta ads Write compelling hooks, headlines, scripts, and direct-response copy Create detailed briefs for static ads, UGC videos, and advertorial-style creatives Analyze winning and losing ads to identify patterns and new testing opportunities Research customer pain points, objections, desires, and buying motivations Develop new angles while producing iterations of proven winners Stay current with trends in beauty, wellness, and direct-response advertising We’re looking for someone who: Has experience strategizing creatives for DTC or e-commerce brands Understands direct-response copywriting and performance marketing Can balance native, organic-looking content with polished branded ads Makes decisions using data instead of personal preference Can produce a consistent pipeline of testable ideas Communicates clearly and meets deadlines Experience with beauty, skincare, wellness, or female-focused products is strongly preferred. Please include: Examples of ads or creative briefs you’ve developed Brands or niches you’ve previously worked with A brief explanation of how you research and develop new creative angles Any performance results you can share We’re initially hiring for a test project, with the opportunity for consistent long-term work if it’s a strong fit.