Crowdfunding Campaign Manager

HAVN Crowdfunding Campaign Manager (Freelance) CLIENT: SafeGuard Ventures LLC (HAVN brand) LOCATION: Louisville, Kentucky, USA (remote engagement) ENGAGEMENT TYPE: Fixed-price or milestone-based contract, freelance ESTIMATED TIMELINE: 8 to 12 weeks from kickoff to campaign close START DATE: As soon as a qualified candidate is selected ABOUT HAVN HAVN is an internationally patented, all-in-one intimate wellness kit that combines a condom, lubricant, intimate wipe, and breath strip in a single discreet pouch. The product is available in four variants across two sizes, is classified by the FDA as a Class II medical device, and is currently sold direct-to-consumer through trusthavn.com and through select event and retail channels. HAVN is built and led by a Black woman founder based in Louisville, Kentucky. PROJECT BACKGROUND SafeGuard Ventures is preparing to launch a crowdfunding campaign to expand production capacity, fund new product variants, and grow brand awareness ahead of retail expansion. We are looking for an experienced crowdfunding specialist to plan, build, and manage this campaign from strategy through fulfillment support, working closely with our internal marketing and operations team. SCOPE OF WORK - Recommend the best-fit crowdfunding platform (e.g., Kickstarter, Indiegogo, or an alternative) based on our product category, audience, and goals - Develop the campaign strategy: funding goal, reward tiers and pricing, stretch goals, and launch timeline - Write and structure the campaign page copy, working from existing HAVN brand and product materials we will provide - Advise on and help coordinate campaign visuals, including hero video, product photography, and graphics (in partnership with our design resources) - Build a pre-launch plan to grow an early-interest email list and backer waitlist - Manage the campaign during its live window, including backer updates, comment and message responses, and daily performance monitoring - Coordinate with our fulfillment partner on reward tier logistics, shipping timelines, and backer communication around delivery - Provide a post-campaign report covering results, backer data, and lessons learned DELIVERABLES - Platform recommendation memo with rationale - Full campaign strategy document (goal, tiers, timeline, budget for platform/ad spend) - Finished, publish-ready campaign page copy - Pre-launch marketing plan and email/waitlist capture assets - Daily or weekly campaign management during the live funding window - Post-campaign performance report IDEAL CANDIDATE - Proven track record managing at least 3 to 5 crowdfunding campaigns, ideally in consumer products, wellness, or health categories - Direct experience with Kickstarter and/or Indiegogo campaign mechanics, fees, and best practices - Strong copywriting skills with the ability to translate brand voice into persuasive campaign content - Comfortable working with a small founder-led team and communicating clearly on progress and blockers - Experience with intimate wellness, sexual health, or similarly regulated/sensitive product categories is a plus - Familiarity with Shopify, Klaviyo, or similar tools is a plus, since our post-campaign fulfillment and retention systems run on this stack BUDGET Budget will be discussed based on proposed scope and experience. Please include your proposed fee structure (fixed project fee, milestone-based, or hourly with an estimated total) in your application. HOW TO APPLY Please submit the following: - A brief summary of your relevant crowdfunding experience, with links to at least two past campaigns you led or managed - Results from those campaigns (funding goal versus amount raised, backer count, if available) - Your recommended platform for a product like HAVN and why - Your proposed timeline and fee structure - Availability to start EVALUATION CRITERIA - Demonstrated crowdfunding results in comparable or adjacent product categories - Clarity and quality of campaign strategy thinking in the application - Communication style and responsiveness - Fit within proposed budget and timeline CONTACT Dr. Oneida Victoria Harris, Founder and CEO SafeGuard Ventures LLC