Custom Luxury Wordmark & Logo Refinement for Premium Spice Brand "SAVORA"

Posted 4 days ago

Worldwide

Summary

## Project Overview I am currently developing a premium spice brand called **SAVORA**. The visual identity is intended to feel elegant, sophisticated, timeless and luxurious – closer to a premium perfume, spirits or luxury food brand than to a conventional spice brand. I have attached: 1. **A reference image / design concept** showing the intended SAVORA branding, typography and overall visual direction. 2. **The current vector version of the SAVORA botanical logo**, which needs to be professionally refined and cleaned up. I am looking for an experienced **logo / lettering designer with strong expertise in luxury branding and vector artwork**. --- # Scope of Work ## 1. Create a custom SAVORA wordmark The most important part of this project is to recreate the **"SAVORA" wordmark** shown in the reference image as a clean, professional vector graphic. The lettering should closely follow the visual character of the reference: * Elegant high-contrast serif lettering * Sophisticated and luxurious appearance * Very refined, delicate hairlines * Strong contrast between thick and thin strokes * Elegant, flowing curves * Particularly distinctive capital **S** * Elegant extended curves / swashes * Refined capital **A** * Harmonious spacing between all letters * Overall appearance similar to a luxury fashion, perfume or premium spirits wordmark ### Important I do **not** want a simple text object using a standard font. The goal is a **customized / professionally redrawn vector wordmark**. If a suitable existing font is used as the starting point, the lettering should be substantially refined and customized so that the final result works as an original brand wordmark. The final wordmark should look visually very close to the reference image while being professionally constructed as a standalone vector logo. --- # 2. Refine and correct the botanical SAVORA logo The attached current vector logo contains the botanical symbol used above the SAVORA wordmark. The general design should remain recognizable and consistent with the current concept. However, several of the leaves and curves are currently not cleanly constructed. Please: * Redraw problematic leaves where necessary * Correct irregular Bézier curves * Improve symmetry and visual balance * Ensure consistent line weight * Correct awkward joins and intersections * Remove unnecessary anchor points * Ensure smooth curves * Improve spacing between leaves and branches * Ensure the circular/oval frame is geometrically clean * Ensure all decorative dots are properly aligned and balanced * Make the entire symbol look intentionally designed rather than auto-traced Please **do not fundamentally redesign the symbol**. The goal is a professional refinement of the existing concept, not a completely new logo. --- # 3. Optimize the logo for professional production The final artwork needs to work as a real packaging logo. It should therefore be suitable for: * Premium spice labels * Small-format labels * Large-format branding * Gold foil stamping * Hot foil printing * Blind embossing * Debossing * Screen printing * Digital printing * Laser engraving The design must remain recognizable and technically clean at small sizes. In particular, please avoid unnecessarily thin lines that could disappear during foil stamping or embossing. --- # 4. Required Deliverables Please provide the following final files: ### SAVORA Wordmark * SVG * PDF (vector) * EPS * PNG with transparent background ### Botanical Logo * SVG * PDF (vector) * EPS * PNG with transparent background ### Combined Logo A version containing: **Botanical symbol + SAVORA wordmark** * SVG * PDF * EPS * PNG with transparent background --- # 5. Versions Please provide at least the following versions: ### A. Gold / Light version For use on the dark green SAVORA packaging. ### B. Black version 100% black / monochrome. ### C. White version For use on dark backgrounds. ### D. Emboss / Deboss version Pure monochrome vector artwork without gradients, shadows or effects. This version should be optimized for embossing/debossing. --- # 6. Vector Requirements The final artwork must be genuine vector artwork. Please ensure: * No raster images embedded in the final vector files * No unnecessary anchor points * Smooth Bézier curves * Clean path construction * Closed paths where appropriate * Consistent geometry * No accidental overlaps * No hidden objects * No unnecessary clipping masks * No unnecessary transparency * No bitmap tracing artifacts The final SVG should be clean enough to open and edit in **Affinity Designer**. --- # 7. Typography / Wordmark Requirements The visual reference shows a very elegant, high-fashion serif style. The final lettering should particularly preserve the character of: ### "S" The capital S should have the distinctive elegant, elongated curved stroke visible in the reference. ### "A" The capital A should have a refined high-contrast serif construction. ### "R" The R should have an elegant leg and balanced relationship with the surrounding letters. ### Overall The word: **SAVORA** must feel like one coherent piece of custom lettering rather than six individual letters placed next to each other. Kerning and optical spacing are therefore very important. --- # 8. Reference Design Please use the attached reference image as the primary visual direction. The intended overall aesthetic is: **Luxury / Elegant / Sophisticated / Minimal / Premium / Timeless** The design should NOT look: * Rustic * Vintage * Handmade * Cheap * Generic * Like a standard Google Font * Like a typical supermarket spice label --- # 9. Color Reference The primary brand combination is: ### Dark green Approx. HEX: **#1B312B** ### Champagne / muted gold Approx. HEX: **#C7A25A** The actual final logo should preferably be supplied as monochrome vector artwork rather than relying on a simulated metallic gradient. The gold appearance will later be created through printing / hot foil stamping. --- # 10. Working File Please provide the editable source file in the software you used. Preferred: * Adobe Illustrator (.AI) * Affinity Designer (.AFDESIGN) If working in Illustrator, please ensure the artwork can be opened/imported cleanly into Affinity Designer. --- # 11. Quality Expectations I am looking for a designer with experience in: * Luxury branding * Logo design * Custom lettering * Typography * Packaging design * Vector artwork * Print production This is **not a simple tracing task**. The most important criteria are: 1. Quality of the custom SAVORA lettering 2. Precision of the botanical logo 3. Optical balance 4. Clean vector construction 5. Suitability for professional packaging production --- # 12. First Step – Please Provide an Estimate Before Starting **Please do not start the project immediately.** Before accepting the project, I would like you to review the attached reference image and the current vector logo and provide: 1. **Your estimated number of hours** 2. **Your estimated total cost** 3. **Your expected turnaround time** 4. A short description of how you would approach the custom SAVORA lettering 5. Whether you would use an existing font as a starting point or construct the lettering manually 6. Confirmation that you can deliver clean, editable vector paths suitable for Affinity Designer and professional print production I am happy to provide feedback during the design process. The first milestone should ideally be a **black-and-white vector concept of the SAVORA wordmark and refined botanical symbol** before the final files are prepared. --- # Desired Result The final result should look like a professionally designed luxury brand identity. The goal is not merely to reproduce the reference image, but to create a **clean, distinctive and production-ready SAVORA logo system** based on the visual direction shown in the reference. I am particularly interested in a designer who understands the subtle differences between simply using an elegant serif font and creating **custom luxury lettering with carefully controlled proportions, curves and optical spacing**. Please review the attached files and send me your initial **effort estimate and proposed approach before beginning the work**.

  • $30.00

    Fixed-price
  • Intermediate
    Experience Level
  • Remote Job
  • One-time project
    Project Type
Skills and Expertise
Mandatory skills
Logo Design
Graphic Design
Activity on this job
  • Proposals:5 to 10
  • Last viewed by client:3 days ago
  • Interviewing:
    1
  • Invites sent:
    1
  • Unanswered invites:
    0
About the client
Member since Aug 9, 2026
  • Germany
    7:23 AM

Explore similar jobs on Upwork

Content redesignHourly‐ Posted 2 months ago
Graphic Design
Logo Design
Branding
Brand Identity Design
Visual Identity
Print Design
Brochure Design
Flyer Design
Presentation Design
Print Marketing Materials
Digital Marketing Materials
Label & Packaging Design
Social Media Design
Web Design
Web Development
WordPress
Shopify
WooCommerce
Landing Page Design
Adobe Illustrator
Google Ads
Google Analytics
Google Tag Manager
Shopify
Google Shopping

How it works

  • Post a job icon
    Create your free profile
    Highlight your skills and experience, show your portfolio, and set your ideal pay rate.
  • Talent comes to you icon
    Work the way you want
    Apply for jobs, create easy-to-by projects, or access exclusive opportunities that come to you.
  • Payment simplified icon
    Get paid securely
    From contract to payment, we help you work safely and get paid securely.
Want to get started? Create a profile

About Upwork

  • Rating is 4.9 out of 5.
    4.9/5
    (Average rating of clients by professionals)
  • G2 2021
    #1 freelance platform
  • 49,000+
    Signed contract every week
  • $2.3B
    Freelancers earned on Upwork in 2020

Find the best freelance jobs

Growing your career is as easy as creating a free profile and finding work like this that fits your skills.

Trusted by

  • Microsoft Logo
  • Airbnb Logo
  • Bissell Logo
  • GoDaddy Logo