DTC Pre-Sale Marketing Manager for NBCUniversal Licensed Products

We are looking for an experienced DTC Pre-Sale Marketing Manager to lead a two-month product launch campaign for Verlin Inc. The project involves three categories of officially licensed NBCUniversal consumer products: * IP GPS Pet Tracker * IP Bluetooth Tracker Card * IP AirTag / Tracker Accessories The pre-sale campaign will run during August and September 2026 through Verlin’s official website. Products are expected to arrive in the United States in October. The selected freelancer will lead the complete campaign, including: * Product positioning, pricing, bundles and promotional strategy * Pre-order landing page and conversion funnel planning * TikTok, Instagram, Facebook and YouTube content strategy * Influencer, affiliate and product-review outreach * Meta and TikTok advertising strategy * Email marketing and waiting-list development * Weekly KPI, sales, budget, CAC, ROAS and conversion reporting * Coordination of campaign content, samples and launch assets * Transition planning from pre-sale to fulfillment and ongoing sales Required experience: * Proven DTC, Shopify, pre-order or crowdfunding launch experience * Measurable product-launch sales results * Meta Ads and/or TikTok Ads experience * Influencer and affiliate marketing experience * Landing-page, email and conversion-funnel experience * Consumer electronics, pet products or licensed consumer products experience is preferred Please include the following in your proposal: 1. Examples of product launches you personally managed 2. Actual sales, ROAS, CAC or conversion results 3. Your proposed strategy for reaching 3,000 units and US$100,000 in pre-sales 4. Recommended advertising, influencer and content budget 5. Your fixed project fee and any proposed performance compensation 6. Your availability and earliest start date 7. The specific work you will personally perform versus outsource This is initially a two-month contract. If the campaign is successful and the working relationship is strong, there may be an opportunity to join Verlin as a full-time Marketing Manager. Applicants with only general social media posting experience, but no measurable product-launch or sales results, will not be prioritized.