Design & Develop an Investor-Grade Website for a Ghana Climate-Tech Agrifood Infrastructure Company
Worldwide
Project: Design and Development of FGCCIL Corporate Website We are looking for an experienced web designer/developer to design and build the corporate website of Feed Ghana Cold Chain Infrastructure Ltd. (FGCCIL). We already own the domain fgccilghana.com. The domain is currently blank, so this is a new website design and development project. FGCCIL is a Ghanaian climate-resilient agrifood infrastructure company developing an integrated platform combining renewable-powered cold-chain infrastructure, aggregation, refrigerated logistics, digital traceability, IoT monitoring and market intelligence. The website will be viewed by potential investors, climate-finance institutions, foundations, development-finance organisations, government agencies, commercial partners, farmers' organisations, market associations and other agrifood-sector stakeholders. We therefore want a website that feels credible, modern, institutional, technology-enabled and investment-ready. We like the clean and professional presentation of truetraceglobal.com as a general design reference, but we do not want it copied. FGCCIL should have a stronger visual identity around agrifood infrastructure, renewable energy, logistics, climate resilience and technology. PAGE 1 — HOME Hero headline Building Ghana's Climate-Resilient Agrifood Market Infrastructure Hero supporting text FGCCIL is developing renewable-powered, digitally enabled cold-chain, aggregation, logistics and market infrastructure that helps farmers and traders preserve value, reach stronger markets and build more resilient food supply chains. Buttons: Explore Our Solution Partner With Us The hero image/video should visually combine fresh agricultural produce, farmers/traders, modern cold-chain infrastructure, logistics and renewable energy. It should not look like a conventional NGO website. Key highlights immediately below the hero 1,000 MT Planned modular multi-temperature Techiman demonstration hub Renewable First Solar PV and battery-supported cold-chain infrastructure Integrated Platform Cooling, aggregation, logistics, traceability and market intelligence Built to Scale Techiman first, followed by priority expansion into Kumasi and Accra Section: The Challenge Heading: Perishable food should not lose its value before reaching the market. Text: Ghana's farmers and fresh-produce traders operate within supply chains where perishability, inadequate cold-chain infrastructure, fragmented logistics, uncertain demand and limited market information can result in avoidable losses and distress selling. For highly perishable commodities, time is economic value. When farmers and traders cannot preserve produce, identify buyers or move products efficiently, they have fewer choices over when, where and at what price to sell. FGCCIL is being developed to address these challenges as an integrated market-infrastructure system rather than as a standalone cold-storage facility. Section: Our Solution Heading: One connected system from farm gate to market. Supporting text: FGCCIL combines physical infrastructure, clean energy, logistics and digital technology to preserve agricultural value and connect supply more efficiently with demand. The developer should create a visual flow diagram showing: Farmers & Traders → Aggregation → Pre-Cooling → Multi-Temperature Storage → Grading & Packaging → Refrigerated Logistics → Buyers & Markets A digital layer should appear across the system showing: IoT Monitoring | Inventory | Traceability | Booking & Payments | Market Intelligence | Buyer Matching Section: Techiman Heading: Starting in Techiman Text: FGCCIL's first demonstration hub is planned for Techiman in Ghana's Bono East Region. The project is being designed around approximately 1,000 MT of modular, multi-temperature cold-chain capacity, supported by aggregation, receiving, pre-cooling, grading, sorting, packaging, renewable-first energy, digital monitoring and coordinated cold logistics. Techiman will serve as the first location for demonstrating the operating, commercial and impact model before replication into other major agricultural trading and consumption markets. Button: Explore the Techiman Hub Section: Impact Heading: Preserving value. Strengthening livelihoods. Building resilience. Use approximately five impact cards: Farmer & Trader Incomes Giving agricultural actors more time and stronger market options before highly perishable produce loses value. Post-Harvest Resilience Improving preservation, handling and movement of fresh produce across the value chain. Women in Agrifood Markets Designing services with particular attention to women traders and other highly represented participants in fresh-produce markets. Clean Productive Energy Using renewable energy to power economically productive cold-chain services. Food-System Resilience Improving supply visibility, preservation and market coordination for highly perishable commodities. Section: Scale Heading: Techiman is the first node — not the final destination. Text: FGCCIL is being designed as a scalable agrifood market-infrastructure platform. The Techiman demonstration is intended to prove customer demand, operating performance, productive-use energy economics, income impact and financial sustainability. Following successful validation, FGCCIL intends to expand into major trading and consumption markets, with Kumasi and Accra among the priority replication locations, followed by wider national expansion. Visual: TECHIMAN → KUMASI → ACCRA → NATIONAL NETWORK Final homepage CTA Heading: Building the infrastructure behind stronger agrifood markets Text: We welcome engagement with climate-finance institutions, impact investors, development partners, technology providers, agribusinesses, logistics operators, market organisations and other partners interested in building more resilient African food systems. Buttons: Partner With FGCCIL Contact Us PAGE 2 — OUR SOLUTION Main heading: More Than Cold Storage Introductory text: FGCCIL is designed around a simple principle: refrigeration alone cannot solve post-harvest losses. Farmers and traders also need aggregation, reliable energy, commodity-appropriate handling, coordinated transport, information about available markets, visibility of inventory and stronger connections with buyers. Our platform therefore brings these functions together. The page should visually explain the following components. 1. Aggregation and Receiving Fresh produce is brought into an organised system for receiving, recording, quality assessment and preparation for appropriate handling. 2. Pre-Cooling and Multi-Temperature Storage Different commodities have different temperature and handling requirements. FGCCIL intends to use modular chambers that can be managed according to commodity-specific requirements rather than applying a single temperature to all produce. 3. Grading, Sorting and Packaging Produce can be graded, sorted and prepared for different buyer requirements, helping improve quality consistency and market readiness. 4. Renewable-First Energy Solar PV, battery storage and efficient refrigeration technologies are intended to reduce dependence on unreliable or high-emission energy sources while strengthening operational resilience. 5. Refrigerated and Coordinated Logistics Preserving produce at the facility is only part of the challenge. FGCCIL intends to connect cooling with coordinated transportation and last-mile movement so that temperature control can continue through the supply chain. 6. Digital Infrastructure FGCCIL's digital platform is intended to support: inventory visibility booking transactions and payments traceability temperature monitoring energy monitoring logistics coordination buyer identification market information 7. Market Intelligence The platform is intended to use transaction, supply and demand information to improve decisions about where produce should move and where market opportunities are emerging. The developer should create an attractive systems diagram showing that all seven components operate as one integrated platform. PAGE 3 — TECHIMAN DEMONSTRATION HUB Main heading: Techiman: Demonstrating the Model Intro: FGCCIL's first integrated hub is planned for Techiman in Ghana's Bono East Region. Techiman is strategically positioned within an important agricultural production and trading corridor and provides an appropriate environment in which to demonstrate an integrated approach to preservation, aggregation, logistics and market access. Proposed Phase 1 components Display visually: Approx. 1,000 MT modular multi-temperature cold storage Receiving and aggregation Commodity-appropriate pre-cooling Grading and sorting Packaging Solar PV and battery-supported energy IoT temperature and energy monitoring Refrigerated logistics Digital inventory and traceability Buyer and market connectivity Who the hub is intended to serve Smallholder farmers Women traders Market associations Aggregators Processors Wholesalers Retailers Institutional buyers Hospitality businesses Youth-led service enterprises Logistics providers Demonstration objective Text: Techiman is intended to do more than demonstrate that cold-storage technology works. The project is intended to demonstrate whether an integrated market system can generate measurable improvements in customer utilisation, produce preservation, market access, farmer and trader economics, energy performance and commercial sustainability. Those results will inform subsequent replication. PAGE 4 — IMPACT Main heading: Infrastructure That Protects Economic Value Introductory text: FGCCIL's impact proposition begins with a practical question: What changes when a farmer or trader has more time, better information and stronger access to markets before fresh produce deteriorates? Our platform is designed to create value across several dimensions. Economic resilience Reducing the pressure for immediate distress sales and helping farmers and traders access more market options. Post-harvest resilience Improving cooling, handling, storage and movement of highly perishable agricultural products. Women's economic participation Women are heavily represented in Ghana's fresh-produce trading economy. FGCCIL intends to incorporate affordability, accessibility, consultation, digital inclusion and safe facility design into its operating model. Climate resilience Strengthening the capacity of agricultural value chains to absorb disruptions that affect production, preservation, logistics and market access. Clean energy Using renewable energy for productive economic infrastructure, including cooling and related agrifood services. Food-market resilience Better preservation, inventory visibility and market coordination can strengthen the ability of supply chains to respond to changes in availability and demand. Impact measurement FGCCIL intends to measure outcomes rather than simply count infrastructure. Relevant indicators may include: customer utilisation produce handled spoilage avoided farmer and trader net-income changes storage duration realised selling prices energy consumption renewable-energy share customer retention women users buyer transactions logistics performance No unsupported impact claims or projections should be published. PAGE 5 — SCALE & INVESTMENT Main heading: From Demonstration to a National Platform Text: FGCCIL is being developed as a platform capable of replication rather than as a single-location infrastructure project. Stage 1 — Techiman Demonstrate the integrated operating model, customer economics, energy performance, income impact and commercial viability. Stage 2 — Kumasi and Accra Following successful validation, FGCCIL intends to expand into major trading and consumption markets, including priority opportunities in Kumasi and Accra. The operating model may differ by location and could include standalone hubs, partnerships with existing market infrastructure or dedicated project structures. Stage 3 — Wider Network As the model becomes established, FGCCIL intends to connect production areas, aggregation centres, major urban markets and institutional buyers through a wider physical and digital network. Financing philosophy Heading: Using catalytic capital to build a progressively financeable business Text: FGCCIL does not intend to build a permanently grant-dependent infrastructure model. Catalytic and concessional capital can be particularly valuable during the first demonstration because early-stage risks are not yet easily priced by commercial investors. Once the Techiman model is validated, subsequent hubs are intended to rely increasingly on blended repayable finance, particularly long-term concessional finance and debt, with equity used selectively. Grant finance may continue to be pursued where it is genuinely catalytic or supports public-benefit activities, but it is not intended to be the primary long-term financing model. Partnership CTA Interested in financing, technology, infrastructure or market partnerships? Talk to FGCCIL PAGE 6 — ABOUT FGCCIL / CONTACT Main heading: Building the Infrastructure Behind Resilient Agrifood Markets Text: Feed Ghana Cold Chain Infrastructure Ltd. (FGCCIL) is a Ghanaian agrifood infrastructure company established to develop and operate climate-resilient market systems that connect agricultural production, preservation, logistics, technology and demand. Our ambition is to build infrastructure that enables farmers, traders and buyers to participate in more efficient, resilient and commercially sustainable fresh-produce markets. FGCCIL's development has a strong social-impact orientation, with particular attention to smallholder farmers, women traders and other agricultural actors whose livelihoods are highly exposed to post-harvest and market risks. Our Mission To build commercially sustainable, climate-resilient agrifood infrastructure that preserves agricultural value, strengthens market access and improves livelihoods. Our Vision A connected network of modern agrifood market infrastructure helping Ghana move fresh produce more efficiently from production to consumption. Partnership section Heading: Partner With Us Text: We welcome conversations with: catalytic investors impact investors climate-finance institutions development-finance institutions commercial lenders technology partners cold-chain specialists renewable-energy companies logistics providers agribusinesses processors wholesalers and retailers institutional buyers government and development partners Contact form Fields: Name Organisation Email Telephone Area of Interest Dropdown options: Investment / Finance Technology Partnership Agribusiness / Buyer Partnership Logistics Partnership Government / Development Cooperation Media General Enquiry Message Button: Send Enquiry DESIGN REQUIREMENTS FOR THE FREELANCER The site should not look like a charity or NGO template. The visual identity should communicate: Infrastructure + Agriculture + Clean Energy + Technology + Investment We want: strong high-resolution agrifood imagery modern infrastructure photography solar/renewable-energy visuals logistics imagery farmers and traders represented professionally and respectfully clean typography generous whitespace restrained animations professional icons custom diagrams strong mobile design investor/institutional appearance The designer should create at least two important custom graphics: 1. FGCCIL Integrated System Farm/Trader → Aggregation → Pre-Cooling → Storage → Packaging → Logistics → Market/Buyer with the digital/IoT layer running across the system. 2. FGCCIL Scale-Up Vision Techiman → Kumasi → Accra → Wider Ghana Network TECHNICAL DELIVERABLES The freelancer should deliver: complete WordPress website responsive desktop/tablet/mobile design approximately 6 core pages CMS allowing FGCCIL to edit text and images domain connection to fgccilghana.com hosting configuration SSL contact forms spam protection basic on-page SEO Google Analytics Google Search Console sitemap security configuration backup system image optimisation page-speed optimisation social-sharing metadata favicon cookie/privacy functionality where required testing before launch full administrator handover all design/source files All important accounts must ultimately be registered in or transferred to FGCCIL's control.
$250.00
Fixed-price- IntermediateExperience Level
- Remote Job
- Complex projectProject Type
Skills and Expertise
Activity on this job
- Proposals:10 to 15
- Interviewing:0
- Invites sent:0
- Unanswered invites:0
About the client
- Ghana6:35 AM
Explore similar jobs on Upwork
How it works
Create your free profileHighlight your skills and experience, show your portfolio, and set your ideal pay rate.
Work the way you wantApply for jobs, create easy-to-by projects, or access exclusive opportunities that come to you.
Get paid securelyFrom contract to payment, we help you work safely and get paid securely.
About Upwork
- 4.9/5(Average rating of clients by professionals)
- G2 2021#1 freelance platform
- 49,000+Signed contract every week
- $2.3BFreelancers earned on Upwork in 2020
Find the best freelance jobs
Growing your career is as easy as creating a free profile and finding work like this that fits your skills.
Trusted by