Direct response copywriter — $9k/day ad spend, commission on every winner

ABOUT US Westlyn is a US direct-to-consumer brand. We sell a medical-grade gel seat cushion to older adults and the people who care for them. We run around $9,000 a day on Meta and we are scaling hard. Real numbers, so you know what you are walking into: - 95 new ad concepts tested every 30 days - 840 ad variants running in a rolling month - 2.5x blended ROAS, $50 CPA, $116 AOV - One of our concepts this month spent $26,000 on its own and stayed profitable We are past the point of testing whether ads work. They work. We need more of them, faster, and better. THE ROLE - Write new ad concepts every week - native/advertorial, static, and video scripts - Write and iterate the landing pages - Iterate winners: new hooks, new leads, new angles on anything that scales - Build our voice-of-customer library - reviews, support tickets, Reddit, caregiver forums - so we are writing in our buyer's exact words instead of guessing Our audience is caregivers, and people over 60+ living with pain, pressure sores, Parkinson's, and limited mobility. HOW WE MEASURE YOU One number: profitable ad spend you generate. A win is a concept that spends $5,000 or more and holds 2x ROAS or better. Not impressions. Not engagement. Not how clever the copy is. The floor is 4 winners a month. Last month we landed 4 out of 95 concepts tested. We want that number up. If you think you can beat it, tell us how in your application. PAY Base: $4,000 a month. No fixed hours. Hit the target whenever you want. Commission: 3% of every dollar of profitable ad spend your concepts carry. $50K spend = $1.5K $100K = $3K $300K = $9K - Commissions are paid every month the concept keeps running, not once. - Commissions are uncapped. The more spend your work can absorb profitably, the more you earn with no ceiling. Three straight months at target raises your base. The first 30 days are a paid trial at $4,000. If you are clearly strong we'd like to worth with you long term. If it is not working, we both walk away clean. HOW WE WORK - Remote and async. Output matters, hours do not. There are no fixed hours and we will not watch your screen. - One call a week. Otherwise messages. - You get full access to our ad account, our creative ledger, every past winner and loser, and our customer research. You will not be guessing. - Deadlines are real. Meetings are few. WHO THIS IS FOR - You have written direct response ads that spent real money - five figures or more behind a single concept. - Volume does not scare you. Twenty-plus concepts a month is a normal week's thinking, not a crisis. - You research before you write, and you can show your process. - You solve problems early and decide without being asked twice. WHO THIS IS NOT FOR - Brand copywriters and content marketers. - Anyone who needs the brief written for them. - Anyone planning to run this through ChatGPT and send it straight back. TO APPLY Skip the generic proposal. We will not read it. Send us three things: 1. Two ads you wrote that spent real money. Include the spend and the result if you have the data. 2. Answer this: our strongest angle right now is a caregiver talking about their loved ones pressure sores. What are the next three angles you would test, and why those three? Two or three sentences each is plenty. 3. One line: in your experience, what is the single biggest reason ad concepts fail? Every application that answers question 2 properly gets read and gets a reply.