Education Partnerships, Program Evaluation & B2B Strategy Consultant for SEL Programs

Education Partnerships, Program Evaluation & B2B Strategy Consultant for SEL Programs About the Opportunity I am seeking an experienced Education Partnerships, B2B Strategy, and Educational Program Consultant to evaluate and help position my existing social-emotional learning (SEL), coping skills, and personal development programs for institutional growth. My immediate priority is developing partnerships with schools, school districts, colleges and universities, nonprofits, after-school programs, youth-serving organizations, and other educational institutions. While the programs can also serve individual learners and families, direct-to-consumer marketing is not my primary focus at this stage. I would first like to establish a strong foundation for educational and organizational partnerships. About the Programs My current educational portfolio includes three primary curriculum offerings spanning elementary-age learners through adulthood: 1. Nina's Coping Toolbox – Elementary Learners An age-appropriate program introducing children to practical coping strategies, emotional awareness, mindfulness, self-regulation, and social-emotional skills. 2. Discovering Me – Preteens & Middle School Learners A structured SEL and personal development curriculum designed to help students strengthen self-awareness, emotional regulation, coping skills, healthy relationships, responsible decision-making, confidence, and personal growth. 3. Discovering Me – High School, College, Young Adult & Adult Learners A curriculum designed for older adolescents and adults, with potential applications in high schools, colleges and universities, young adult programs, community organizations, and adult learning or personal development settings. The programs include structured curricula, workbooks, reflection activities, practical skill-building resources, and online learning components. The online course components are currently housed on the **Thinkific platform**. These are existing programs with substantial content already developed. I am looking for someone who can objectively evaluate what I have, identify where the programs fit within the education marketplace, and help determine the strongest path toward institutional adoption and growth. Phase 1: Program Evaluation, Pricing & Market Strategy This opportunity will begin with a $300 fixed-price initial project. Before investing heavily in institutional outreach, I want an experienced education-sector professional to independently evaluate the programs and help me understand their current market position, value, pricing potential, market readiness, and strongest opportunities. For this initial phase, I am seeking someone who can: * Review the three existing curriculum offerings, workbooks, online course components, and relevant supporting materials. * Provide an objective professional assessment of the programs' strengths, market readiness, positioning, and any significant gaps. * Evaluate where each program fits within the K–12, higher education, nonprofit, after-school, youth-development, community, and other appropriate markets. * Recommend which program and market should be prioritized first and explain why. * Assess the potential value of the programs to institutional buyers. * Recommend appropriate pricing and licensing models for different types of organizations. * Provide guidance regarding per-student, classroom, school-wide, site, district, college/university, nonprofit, and organizational pricing where appropriate. * Evaluate whether programs should be sold individually, bundled, licensed by age/grade level, or potentially offered as a broader institutional package. * Identify the types of decision-makers, departments, and organizations most likely to purchase, recommend, approve, or implement the programs. * Evaluate how the current Thinkific-based delivery model could work for institutional partners and recommend practical adjustments if needed. * Advise on considerations such as student enrollment, facilitator access, institutional access, reporting, licensing, and implementation where applicable. * Help me understand relevant institutional purchasing, approval, procurement, pilot, licensing, and implementation processes. * Identify any significant changes that would strengthen the programs' presentation or positioning for institutional buyers. * Recommend a practical go-to-market strategy for moving from program evaluation into educational outreach, pilot opportunities, and partnership development. I am **not looking for someone to simply tell me that the programs are "good."** I am seeking an experienced professional who can give me an honest, thoughtful, and objective assessment based on knowledge of the education marketplace. At the conclusion of Phase 1, I want to clearly understand: **Here's what you have. Here's where it fits. Here's what institutions might pay. Here's who buys it. And here's how I would take it to market.** That is the practical guidance I am seeking from this initial engagement. Experience I Am Looking For The ideal consultant should have demonstrated experience in one or more of the following areas: * K–12 education sales or partnerships * Higher education partnerships * Educational program or curriculum evaluation * Curriculum pricing and licensing * SEL, student wellness, coping skills, or youth-development programs * School or district implementation * Institutional sales and business development * EdTech or digital learning programs * Learning management systems or online course delivery * Nonprofit or community education partnerships * Educational procurement * B2B lead generation and sales within the education sector I am particularly interested in someone with direct experience helping educational programs, curricula, digital learning products, SEL programs, or similar resources enter and be implemented within school systems or higher education environments. Experience with Thinkific or similar online learning/course platforms is a plus, but it is more important that you understand how to translate an existing curriculum and digital learning experience into something schools, districts, colleges, and other institutions can realistically evaluate, purchase, license, and implement. Potential Phase 2: Educational Partnerships & Business Development The $300 fixed-price project is for the initial evaluation and strategy phase only. I am not expecting the selected consultant to conduct a complete institutional sales campaign for $300. If the initial project demonstrates the expertise, strategic thinking, communication, and fit I am seeking, I would like to explore an ongoing relationship with the selected consultant. The next phase could include: * Identifying qualified institutional prospects * Identifying and connecting with appropriate decision-makers * Developing outreach messaging * Conducting strategic outreach * Building relationships with schools and organizations * Securing meetings and presentations * Developing pilot opportunities * Supporting institutional sales conversations * Assisting with proposals and partnership opportunities * Supporting implementation planning * Helping move qualified opportunities toward signed institutional agreements For the right person, I am open to discussing an ongoing compensation structure that includes **base compensation plus a percentage of qualifying contracts they directly help generate and secure.** Specific compensation, commission percentages, responsibilities, performance expectations, and qualifying-contract terms would be discussed and agreed upon separately before beginning Phase 2. When Applying Please answer the following questions rather than submitting a generic marketing proposal: 1. What experience do you have evaluating, pricing, licensing, selling, or implementing educational curricula or programs? 2. Have you worked directly with K–12 schools, school districts, colleges/universities, nonprofits, or other educational organizations? Please describe your experience. 3. Have you helped a curriculum developer, education company, nonprofit, or founder determine the market value and appropriate institutional pricing for an educational program? Please provide an example. 4. What experience do you have helping educational programs enter or become implemented within school systems? 5. What types of education decision-makers have you worked with? 6. Do you have experience with institutional procurement, pilot programs, licensing agreements, school/district purchasing, or educational contracts? 7. Have you worked with Thinkific or another LMS/course platform in an institutional education setting? If so, please describe your experience. 8. Based on a portfolio serving elementary, middle school, high school, college, young adult, and adult learners, how would you determine which market I should approach first? 9. What would you expect to evaluate during the initial $300 program assessment? 10. If we continued into an ongoing business-development relationship, briefly describe how you would approach the first 60–90 days of institutional outreach. Important Please **do not submit a generic digital marketing, social media management, SEO, advertising, or lead-generation proposal.** I am specifically seeking someone with knowledge of the **education marketplace, institutional pricing, educational partnerships, school implementation, and B2B growth.** My immediate goal is not to generate a large spreadsheet of school email addresses. I want to understand the value and market position of my programs, establish appropriate institutional pricing, determine the strongest entry point into the education market, and develop sustainable educational partnerships. For the right consultant, this initial $300 evaluation could lead to a longer-term working relationship as the programs grow.