Email Deliverability & Sequence Operations — Outbound to Fortune 500 Financial Services

We are a B2B SaaS company selling to compliance, risk and recovery leadership at Fortune 500 banks, credit unions, utilities and non-bank lenders. We are launching an ongoing multi-step informational email program to named contacts at those institutions, and we need someone to own the sending side of it end to end. This is not lead generation and there is no copywriting. Our subject-matter experts write every email. You own everything that determines whether those emails arrive, how they render inside a hardened corporate mail environment, and the operational discipline around sending them. The program runs across distinct market segments with separate contact lists and separate sending domains. You would own the its infrastructure, its sends and its reporting. What you would own: Standing up dedicated sending domains and mailboxes for your segment, separate from our corporate domain, with correct SPF, DKIM and DMARC Warming and a defensible volume ramp Loading and operating multi-step sequences; managing exits the moment someone replies List validation before every wave, with a written report on what you found Constructing the email so it survives enterprise mail security: markup, images, links and tracking Suppression management, including suppressing an entire organisation when one person there opts out Reply triage against a defined rule set A weekly report: sends, delivery, inbox placement, bounce, reply, complaint and opt-out rate Written documentation of your segment’s configuration, as a deliverable What we need you to be good at: Diagnosing deliverability, not just configuring it. If bounce rate jumps mid-campaign we need someone who can tell us whether it is the list, the copy or our sending reputation and show why. Microsoft 365 environments. Most of our recipients sit behind Exchange Online Protection or Defender, often with Proofpoint in front. Building the email for a hardened environment. Many of these institutions block external images by default, rewrite every link at the gateway, and strip attachments. We need someone with opinions about markup, image use, link structure and what engagement data actually means once security tooling has touched it. Working inside guardrails. Domains, DNS and platform accounts stay in our name with delegated access. Telling us no. If we ask for volume that puts reputation at risk, we want to hear it before the send. Requirements: Demonstrable experience sending outbound or informational email campaigns into Fortune 500 and enterprise financial services organizations, banks, credit unions, insurers, lenders or comparably regulated institutions. We care that you have sent to recipients of that size and type. Hands-on with SPF, DKIM, DMARC and DNS configuration Practical knowledge of how enterprise mail security affects rendering, link handling and tracking accuracy Fluent in at least one of Smartlead, Instantly or comparable, and able to explain the tradeoffs Comfortable with CAN-SPAM requirements for commercial email Written English strong enough for prospect-facing reply triage Available for an ongoing engagement. This program runs continuously, not for one campaign. Nice to have: HubSpot familiarity Experience recovering a damaged sending reputation Experience with a second segment or vertical, in case scope shifts How we will run the hire: Seven written questions in your application. Please answer them specifically rather than sending a general pitch A paid trial task A 30-minute call, including a walkthrough of one comparable engagement Then a short paid setup phase, moving to an ongoing engagement Please do not apply if: You supply or sell contact data You want to send from your own domains or platform account Your experience is consumer, e-commerce or agency lead generation rather than enterprise