Email Designer – E-Commerce Brand

We’re looking for an Email Designer to join our retention marketing team and become the dedicated email designer for our men’s belt brand. You’ll work closely with our Head of Retention and the rest of the design team, creating campaigns and flows and helping us continuously improve the quality of our email marketing. We’re looking for someone who understands good design, is creative, communicates well, and most importantly, is proactive. You don’t necessarily need years of email design experience. Experience with email is a big plus, but if you’re a strong designer, the specifics of email design can be learned. What matters to us is that you can think for yourself, bring ideas, ask for feedback, and take initiative. The Role You’ll be the dedicated email designer for one of our brands. Our other brand already has its own designer, so you’ll be able to really dive into this brand, understand its customers and visual identity, and become very familiar with what works for it. You’ll work directly with our Head of Retention, who leads the email strategy and direction, as well as the other designers on the team. Your work goes further than simply receiving a finished wireframe and putting it together in Figma. You’ll be involved in: - Coming up with ideas and concepts for campaigns - Designing campaigns and flows in Figma - Writing and improving email copy together with AI - Building and setting up emails inside Klaviyo - Finding the right imagery and content for your designs - Thinking about layout, hierarchy, storytelling, and how to communicate an offer or message visually - Bringing your own ideas to campaigns and discussions - Asking for feedback and improving your work - Participating in concepting, feedback, and strategy calls with the team You’ll have freedom to be creative and bring your own input, while working within the strategy and direction set by the Head of Retention. If you’re looking for a role where every concept, wireframe, asset, and piece of copy is completely prepared for you before you start designing, this probably isn’t the right fit. We want a designer who enjoys being involved in the process. What We’re Looking For Must-have: - Strong Figma skills - A good understanding of design, including typography, hierarchy, spacing, composition, and layout - Creativity and the ability to develop ideas visually - Fluent spoken and written English - Good communication skills - Proactive attitude - Attention to detail - Comfortable asking questions and requesting feedback - Able to work independently when needed - Able to overlap with European / Amsterdam working hours (CET/CEST) Big plus: - Previous email design experience - Experience with Klaviyo - Experience with Photoshop - Experience with AI image generation - Experience using AI for copywriting or creative workflows - Experience with e-commerce or DTC brands - Advanced Klaviyo knowledge such as dynamic blocks, personalization, or conditional content Being Proactive Is Important This is probably the most important part of the role besides being a good designer. We don’t want someone who finishes an assigned task and then simply waits until another task appears. If you have room in your schedule, look at what’s coming up. Ask what you can work on. Review previous designs. Bring an idea. Ask for feedback. Suggest something we could test or improve. You don’t need to lead the strategy, but we do want you to contribute to it. We want someone who becomes a genuine part of the team rather than someone we only communicate with when a design needs to be made. About the Brand You’ll be designing for our men’s belt brand. We’ve recently expanded the brand with a completely new Outdoor collection, alongside our existing Classic collection. This gives us a lot of new products, photography, use cases, stories, and creative directions to work with. We’re currently working on taking the overall email design to the next level and making our campaigns more varied, visual, and interesting. There’s plenty of room to experiment and bring new ideas into the brand. How We Work We use: - Figma for design - Klaviyo for email marketing - Slack for daily communication - Notion for planning and workflows - AI tools to help with copywriting, ideation, and creative work You’ll have regular communication with the team and participate in feedback, concepting, and strategy calls. Most communication happens around European / Amsterdam time (CET/CEST), so reasonable overlap with these hours is important. We’ll initially start with a smaller number of hours per week depending on your availability and fit. There are plenty of hours available within the department for the right person, and we’re looking for someone we can work with long-term. To Apply Please send: 1. Your portfolio – Email design examples are a big plus, but we’re also interested in other work that demonstrates that you’re a strong designer. 2. A short introduction – Tell us about your design experience, Figma experience, and any experience you have with email marketing, Klaviyo, Photoshop, or AI tools. 3. (IMPORTANT) A short introduction video – Tell us a little about yourself, what you’ve worked on, and why you’re interested in the role. We’re not looking for someone who checks every possible box. We’re looking for a good designer who communicates well, is eager to learn, brings ideas, and takes initiative.