Fractional CMO / B2B Growth Strategy Expert (SaaS)

Job Description: We are seeking a high-level Fractional CMO / B2B Growth Strategist to help shape and execute our overall customer acquisition strategy, brand positioning, and B2B growth engine for our SaaS platform. You will partner with our executive team to align our marketing channels including cold outreach, influencer/partner marketing, content, and paid channels into a cohesive, revenue-generating growth strategy. Responsibilities: * Develop and refine our overall B2B marketing strategy, value proposition, and go-to-market execution plan. * Audit and optimize active acquisition channels (cold email/outreach, influencer partnerships, content, funnel performance). * Define key growth metrics (CAC, LTV, conversion rates) and set actionable roadmap goals. * Direct positioning, messaging, and outbound offer creation to maximize deal flow. * Guide and collaborate with execution teams (Outreach specialists, Influencer Managers, Content Creators). Requirements: * Proven track record as a Fractional CMO, VP of Marketing, or Lead Growth Strategist in the B2B SaaS space. * Strong expertise across outbound B2B tactics, inbound marketing, and partnership strategies. * Data-driven mindset with a focus on revenue metrics, pipeline generation, and unit economics. * High-level communication and leadership skills.