Full-Time Virtual Assistant / Marketing Operations Assistant

We are looking for a full-time assistant to help with day-to-day business operations, marketing coordination, Amazon account support, UGC creator outreach, and project management. This is a long-term role for someone who is organized, proactive, detail-oriented, and comfortable managing a wide variety of tasks. The position can be fully virtual, but we are also open to someone local to the Milwaukee, Wisconsin area. The main focus of this role will be helping manage our online marketing projects, finding and coordinating with freelancers and creators, overseeing creative work, and assisting with Amazon-related communication and customer service. Preference will be given to candidates who have hands-on experience with Meta PPC and Google PPC, including campaign setup, monitoring, reporting, or coordinating with media buyers. You do not need to be an expert media buyer, but you should understand how paid advertising campaigns work and be comfortable helping manage people who are running those campaigns. We are also especially interested in candidates who have experience finding, hiring, and managing UGC creators for direct-to-consumer marketing. If you have used specific platforms to hire UGC creators, please include those in your application. Responsibilities Your tasks may include: Helping find, screen, and hire freelancers, contractors, and UGC creators Finding and hiring UGC creators for direct-to-consumer marketing campaigns Managing communication with UGC creators, designers, marketers, media buyers, and other freelancers Coordinating graphic design projects for: Amazon listings Website assets Email marketing Online ads Social media content Other marketing materials Helping oversee direct-to-consumer marketing projects Assisting with online marketing tasks related to: Meta/Facebook Ads Instagram Ads Google Ads TikTok Ads Native ads Email marketing funnels Klaviyo Website marketing Amazon marketing support Reviewing ad concepts, creative briefs, and campaign updates Helping track marketing tasks, deadlines, deliverables, and follow-ups Making sure freelancers and creators complete tasks on time and according to instructions Reporting updates to me before major decisions are made Taking assigned tasks and independently moving them forward throughout the day Monitoring and responding to Amazon customer service messages Monitoring important Amazon emails and notifications Using AI tools to help with scripts, customer responses, creator outreach, follow-ups, and marketing support Helping organize daily tasks and keeping projects moving This role will involve a variety of responsibilities, so flexibility and the ability to learn quickly are important. Preferred Experience Preference will be given to candidates with hands-on experience in one or more of the following areas: Meta PPC / Facebook Ads / Instagram Ads Google PPC / Google Ads UGC creator sourcing, hiring, and management Experience using platforms to find or hire UGC creators Managing paid media freelancers or agencies Reviewing ad performance reports Coordinating ad creatives and marketing assets E-commerce or direct-to-consumer marketing Amazon Seller Central Amazon customer service Klaviyo or email marketing funnels Graphic design project coordination Freelancer hiring and project management AI tools such as ChatGPT You do not need to be an expert in every area, but the ideal candidate should have enough marketing experience to understand what needs to be done and help manage the people doing the work. Ideal Candidate We are looking for someone who is: Available full-time Able to work set hours, generally between 9:00 AM and 5:00 PM Central Time Highly organized and detail-oriented A strong communicator Comfortable managing multiple projects at once Comfortable hiring and managing freelancers or creators Familiar with paid advertising concepts Experienced or comfortable with Meta PPC and Google PPC Comfortable using AI tools Able to follow instructions carefully Able to take a task and work independently after receiving direction Reliable, consistent, and responsive Good at follow-up and keeping projects organized Willing to learn new tools and systems Comfortable working directly with the business owner Schedule This is a full-time position 30 hours + per week Preferred schedule: Monday through Friday Approximately 9:00 AM to 5:00 PM Central Time Some flexibility may be possible, but we need someone who can be consistently available during normal business hours. Important Notes This position is through Upwork, unless the candidate is local to the Milwaukee, Wisconsin area. This is not a short-term project. We are looking for someone who can grow with the business long term. You will report directly to me and receive tasks from me. You will be expected to provide regular updates and ask questions when needed. Once a task is assigned and explained, you should be able to take ownership and move it forward. To Apply Please include the following in your application: Your experience as a virtual assistant, project manager, marketing assistant, or media buying assistant Your hands-on experience with Meta PPC / Facebook Ads / Instagram Ads Your hands-on experience with Google PPC / Google Ads Your experience hiring or managing UGC creators Which platforms you have used to find or hire UGC creators, such as Upwork, Fiverr, Billo, Insense, JoinBrands, TikTok Creator Marketplace, Instagram, Twitter/X, Facebook groups, or other platforms Any experience you have with Amazon, e-commerce, Klaviyo, email marketing, or DTC marketing Any experience hiring or managing freelancers, media buyers, graphic designers, or creators Your availability and whether you can work full-time during Central Time business hours The tools you are comfortable using A brief explanation of why you think you would be a good fit for this position Please start your application with the phrase “Marketing Assistant” so we know you read the full job description.