Google + Meta Ads Media Buyer for Accounting & Tax Lead Generation
Worldwide
Google & Meta Ads Media Buyer for Accounting & Tax Lead Generation We are a growing digital marketing agency looking for an experienced media buyer to help us generate qualified leads for bookkeeping, accounting, CPA, and tax firms. We are looking for someone who can manage the entire paid advertising process, including: * Google Ads and Meta Ads campaign setup and management * Lead generation strategy and campaign optimization * Meta Pixel, CAPI, Google conversion tracking, and GA4/GTM setup * Landing page and funnel optimization * Tracking CPL, booked appointments, lead quality, and customer acquisition costs * Troubleshooting tracking and attribution issues Experience specifically generating leads for accountants, bookkeepers, CPAs, or tax firms is highly preferred. GoHighLevel experience is a major plus. We would love to find someone who can also help build the backend lead nurturing system, including CRM pipelines, SMS/email follow-up, appointment booking, and automations. This is intended to be a long-term relationship. As we acquire more clients, there will be opportunities to manage additional ad accounts and take on a larger role within the agency. When applying, please answer: 1. Have you run Google or Meta Ads for accountants, bookkeepers, CPAs, or tax firms? What results did you achieve? 2. What CPL or cost per booked appointment were you able to achieve? 3. What experience do you have setting up pixels, CAPI, Google conversion tracking, GA4, or GTM? 4. Do you have experience with GoHighLevel or similar CRM/automation platforms? 5. Please share any relevant case studies or campaign results. IMPORTANT: Start your application with "ACCOUNTING LEADS" so we know you read the entire posting. We are looking for someone who understands the full lead generation funnel, not just how to run ads: Ad → Landing Page → Lead → CRM → Follow-Up → Appointment → Customer
- More than 30 hrs/weekHourly
- 6+ monthsDuration
- ExpertExperience Level
- Remote Job
- Ongoing projectProject Type
Skills and Expertise
Activity on this job
- Proposals:20 to 50
- Interviewing:0
- Invites sent:0
- Unanswered invites:0
About the client
- United StatesRedlands12:12 PM
- $9K total spent39 hires, 11 active
- 812 hours
- Individual client
Explore similar jobs on Upwork
How it works
Create your free profileHighlight your skills and experience, show your portfolio, and set your ideal pay rate.
Work the way you wantApply for jobs, create easy-to-by projects, or access exclusive opportunities that come to you.
Get paid securelyFrom contract to payment, we help you work safely and get paid securely.
About Upwork
- 4.9/5(Average rating of clients by professionals)
- G2 2021#1 freelance platform
- 49,000+Signed contract every week
- $2.3BFreelancers earned on Upwork in 2020
Find the best freelance jobs
Growing your career is as easy as creating a free profile and finding work like this that fits your skills.
Trusted by