Google & Youtube Ads Management

***Role Overview*** We’re looking for an experienced Google Ads specialist to manage PPC campaigns for our e-commerce brand. You’ll be responsible for strategy, setup, optimization, and ongoing performance management with the goal of increasing sales while maintaining healthy ROAS. ***Responsibilities*** - Develop and manage Google Ads campaigns (Search, Shopping, Display, Performance Max - Conduct keyword research and competitor analysis - Write and optimize ad copy and creatives to drive conversions - Monitor campaign performance and make data-driven adjustments - Provide regular reporting on KPIs, trends, and actionable insights - Collaborate with our team to align campaigns with business goals and promotions ***Requirements*** - Proven experience managing Google Ads for e-commerce brands - Strong understanding of ROAS, conversion tracking, and attribution - Skilled in keyword research, audience targeting, and bid strategy - Ability to analyze data and optimize campaigns for profitability - Excellent communication and reporting skills - Familiarity with Shopify is a plus ***What We’re Looking For*** We need someone detail-oriented, analytical, and proactive—comfortable testing new strategies and making recommendations to maximize ad performance.