Graphic Designer for DTC / E-Commerce Meta Ads (Long-Term)

Overview: We're looking for a Graphic Designer with experience creating high-converting static Meta ad creatives for DTC/eCommerce brands. This is not a branding or social media design role. Our focus is direct-response creatives that are designed to stop the scroll and generate sales. Compensation: - Starting salary: $400/month - Increases to $800/month after the first 3 months (same workload) for the right person. - Long-term opportunity to grow up to $2,000+/month as we scale. Scope of Work: You'll primarily create 6–9 static Meta ad creatives per day. To clarify, these are not 6–9 completely different designs from scratch. A typical day looks something like this: Concept 1 → Version A, Version B, Version C Concept 2 → Version A, Version B, Version C Concept 3 → Version A, Version B, Version C The three versions usually share the same overall layout, with changes to the headline, messaging, visuals, or other creative elements. You're creating multiple variations of the same idea—not designing nine completely different ads from scratch. We'll provide: - Creative strategy - Headlines - Messaging - References - Visual direction Your job is to execute the design and make the concepts look polished, scroll-stopping, and conversion-focused. Requirements: We're looking for someone who has experience with: - DTC / eCommerce brands - Direct-response advertising - Meta (Facebook & Instagram) ad creatives - Strong design fundamentals (layout, typography, hierarchy, spacing, composition, etc.) - Photoshop, Figma, Canva, or similar design software - Safe Zone Knowledge (Very Important) All creatives will be designed in 9:16 format. However, every important element—including headlines, hero images, product shots, logos, and key messaging—must remain inside the centered 1:1 safe area. This ensures nothing important gets cropped or covered by platform UI across Instagram Reels, Stories, Facebook placements, and other social media placements. If you've worked with safe zones and designing for multiple Meta placements before, that's a huge plus. Future Opportunity: For now, we'll focus entirely on static image creatives. As we grow, we'll begin producing video ads, so experience with video editing is a big plus. Our long-term goal is to build a team, and we'd love to find someone who can eventually handle 2 direct-response videos (1–3 minutes each) per day. To Apply, please include: - Your portfolio (especially DTC/eCommerce work) - Examples of Meta ad creatives you've designed - Years of experience - The design software you use - Brands you've worked with - A short introduction about yourself If you're looking for a long-term opportunity where your responsibilities and income can grow over time, we'd love to hear from you!