Graphic Designer for Marketing Projects

Graphic Designer to Transform Content Into Market-Ready Assets — Ongoing PROJECT OVERVIEW We are an established HR consulting firm seeking an ongoing freelance graphic designer who can transform our content, ideas and strategic direction into polished, market-ready visual assets. We will provide the brand assets, key messaging, written content and overall direction. The designer will be responsible for interpreting that information and determining how to present it visually in a clear, compelling and professional way. We are not looking for someone who simply places text into a template. We need a designer with strong visual judgment who can organize information, create hierarchy and turn business content into finished materials ready to publish, present or share with prospective clients. This is not a rebranding or logo-design project. TYPES OF ASSETS Assignments may include: LinkedIn graphics and carousels Thought-leadership visuals Service overviews and one-page marketing materials Case studies and client-results materials Proposal and presentation slides Reports, guides, workbooks and downloadable resources Article, event and speaking graphics Other digital or print-ready marketing materials RESPONSIBILITIES Translate written content and concepts into visually engaging, market-ready assets Recommend the most effective layout or format for the information provided Create clear visual hierarchy for business and thought-leadership content Maintain consistency across all brand materials Prepare assets in the correct dimensions and formats for their intended use Create reusable Canva layouts when appropriate Incorporate feedback accurately and efficiently Deliver organized, fully editable files DESIGN DIRECTION The finished work should feel: Professional and executive-level Clean, modern and sophisticated Confident without appearing overly promotional Easy to read and understand Appropriate for a B2B professional-services audience We do not want generic corporate designs, cartoon-style graphics, excessive icons, visual clutter or unnecessary stock photography. ONGOING RELATIONSHIP If the initial project is successful, we would like to continue working with the same designer on recurring marketing and brand materials. DELIVERABLES Fully editable Canva files High-resolution PDF, PNG or JPG files as appropriate Correct dimensions for each intended platform or use Commercial usage rights REQUIREMENTS The ideal designer will have: Experience creating market-ready assets for B2B or professional-services companies A strong portfolio demonstrating polished and sophisticated design The ability to translate business content into effective visual communication Strong Canva skills Excellent typography, layout and visual-hierarchy skills Experience working with copy-heavy materials The ability to follow an established brand accurately Strong attention to detail, responsiveness and reliable communication HOW TO APPLY Please include: Three relevant examples of B2B or professional-services assets you designed. A brief explanation of how you transformed the original content or concept into the final design for one of those examples. Confirmation that you can provide fully editable Canva files. Your availability for an ongoing monthly relationship. The words “Market Ready” at the beginning of your proposal. Please do not submit a generic proposal or an unrelated portfolio.