LinkedIn Content & Community Manager (Real Estate)

About the Role We're looking for a LinkedIn Content & Community Manager to grow the online presence of a real estate professional. You'll research and create content relevant to the local real estate market, manage a posting calendar, grow the network through strategic connections, and help build engagement and reach over time. This is a part-time / contract / freelance role (adjust to your actual arrangement) with an approval workflow — you'll draft content, we'll review and approve it, then you'll schedule and manage it. Responsibilities Research real estate and local market topics to inform content (market trends, listings, buyer/seller tips, community news, mortgage rate context, etc.) Draft 2 LinkedIn posts per week based on that research Submit drafts for approval before anything goes live Schedule approved posts using a scheduling tool (e.g., LinkedIn's native scheduler, Buffer, Hootsuite, or similar) Manage the LinkedIn Company/Group page, including monitoring and responding to comments Identify and send connection requests to relevant local contacts (potential clients, other agents, local businesses, community members) to grow the network Track basic engagement metrics (views, likes, comments, connection growth) and report on what's working Maintain a simple content calendar so posting stays consistent Requirements Experience managing a LinkedIn business or personal brand page (please share examples/links) Strong writing skills; able to turn real estate/market research into clear, engaging posts Comfortable using a scheduling tool, or willing to learn one Organized and reliable with meeting a weekly posting cadence Real estate or local market familiarity is a plus, not required (we'll provide guidance and background info) Nice to Have Experience with LinkedIn outreach/connection strategy Basic graphic design skills (Canva or similar) for post visuals Prior work with a realtor, broker, or real estate brand What Success Looks Like Consistent 2x/week posting, always approved before going live Steady growth in connections and followers relevant to the local market Increasing engagement (comments, shares, profile views) over time