Meta Ads Manager & Performance Marketer

I'm seeking a Meta Ads Manager and Performance Marketer to support my DTC Food/CPG brand. You'll manage ad campaigns, optimize performance, and help improve customer acquisition and retention. The role includes planning and executing campaigns, analyzing results, and making data-driven recommendations to grow the business. A key part of this role is proactively testing and rotating ad creative on an ongoing basis to manage cost-per-acquisition over time, not just launching a campaign and monitoring it. I need someone who can independently identify when performance is fatiguing and act on it without waiting for direction. Experience with food, beverage, or CPG brands is required. You should understand the buying psychology and price sensitivity specific to physical food products, not just general e-commerce. I'm looking for someone who can work independently, communicate clearly, and contribute to long-term marketing success. You will be responsible for both strategy and hands-on creative production (editing existing footage/photos into ad-ready assets, writing ad copy), not just directing a separate creative team