Meta Ads Specialist Needed for Local Yoga Studio

We are looking for an experienced Meta Ads Specialist to create and manage Facebook & Instagram campaigns for a yoga business in Miami, Florida. Our landing page and online booking system are already ready. The main goal is to generate qualified local leads and bookings/conversions from people interested in yoga classes. What We Need: Create and manage Facebook & Instagram ad campaigns. Target the right local audience in Miami, FL. Build campaigns focused on bookings and conversions, not just engagement. Research audience interests, demographics, behaviors, and local targeting opportunities. Create compelling ad copy and recommend suitable creative angles. Set up proper campaign structure, targeting, budgets, and placements. Install/check Meta Pixel and conversion tracking if required. Test different audiences, creatives, offers, and messaging. Monitor results and continuously optimize for lower cost per booking. Provide clear reporting on leads, bookings, cost per conversion, and overall performance. Ideal Candidate: Proven experience with Meta Ads and local lead generation. Experience promoting yoga, fitness, wellness, gyms, or similar local businesses is a strong advantage. Strong understanding of the customer journey and conversion-focused advertising. Able to identify and target potential customers within the Miami area. Comfortable working with landing pages, booking systems, Pixel, and conversion tracking. Our primary goal is simple: generate more qualified local customers and increase yoga class bookings in Miami through Meta Ads.