Meta Ads Specialist
Worldwide
Audit + Fix a Lead Gen Ad That Isn't Converting (Marketing Agency) About Us We're a boutique done-for-you content marketing agency. We're currently running a Meta ad campaign to generate leads for our Marketing Management services (starting at $3,500/month), and while the ad is getting clicks, it hasn't converted into leads yet. We need an experienced ads specialist to tell us exactly why and what to fix. The Situation This is our first real paid ads campaign (we've only ever run ads to a quiz before), so we want someone who can come in, audit everything, and give us a clear path to conversions. Current campaign performance (Jul 24 – Aug 24, 2026): Amount spent so far: $68.52 Total ads budget: $300 per month Impressions: 2,982 Reach: 1,632 Link clicks: 129 CPC: $0.53 CTR: 4.33% Landing page views: 76 Leads generated: 0 Campaign status: still stuck in the learning phase Landing page link: https://klcthestudio.com/services Ad creative:see attached What We Need From You A full gap analysis of this campaign and concrete recommendations, including answers to questions like: What are all the current gaps preventing this ad from converting into leads? Is the budget the issue? Are we not spending enough? Should we increase our daily averages? Why is the ad still stuck in the learning phase, and how do we get it out? Is the drop-off happening at the landing page? Does the website need updates (especially the mobile experience) to convert better? Anything else in the targeting, creative, offer, or funnel that's holding this back Bottom line: we want someone who can tell us how to turn this ad into qualified leads for a high-ticket service. Required Experience Proven experience running Meta ads for marketing services OR for offers targeting brick-and-mortar / local businesses (this ad targets brick-and-mortar business owners) A track record of getting clients actual conversions, not just leads or booked calls. We'll ask about this: did the sales calls you generated close? Were the leads qualified for the offer? Experience with high-ticket service offers ($3K+/month) is a strong plus Landing page / CRO knowledge, especially mobile optimization Growth Opportunity We're looking to move quickly. If you get this campaign converting, we'd like to bring you on to run our quiz funnel ads next, so there's ongoing work here for the right person. To Apply Please include: A brief example of a similar campaign you fixed or scaled, with the actual results (conversions/revenue, not just CTR) Your initial read on where you think the biggest gap is based on the numbers above Your rate and availability. (we prefer set fee's instead of an hourly rate) What is included in the service you will provide to us
- Less than 30 hrs/weekHourly
- < 1 monthDuration
- IntermediateExperience Level
- Remote Job
- One-time projectProject Type
Skills and Expertise
Activity on this job
- Proposals:Less than 5
- Last viewed by client:5 days ago
- Hires:2
- Interviewing:0
- Invites sent:0
- Unanswered invites:0
About the client
- United StatesNovato1:50 PM
- $1.2K total spent8 hires, 2 active
- 75 hours
- Sales & MarketingSmall company (2-9 people)
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