Meta/Facebook Ad Creative Designer – Premium Bathroom Renovation Brand

Job description We are an established building/renovation business launching Manuka Bathrooms, a premium bathroom renovation service in Auckland, New Zealand. We currently have three Meta/Facebook ad creatives already designed and running. We are not looking for a new brand identity or a completely new advertising concept. We want an experienced Meta ad creative designer to take our existing work and professionally upgrade it for mobile advertising performance. The problem we need solved Our current ads have good underlying concepts and branding, but: - It is not immediately obvious that WE RENOVATE BATHROOMS - There is too much text and some text is too small on mobile - The visual hierarchy needs improvement - The bathroom imagery needs to be cleaner, sharper and more premium - The core message needs to be understood within 1–2 seconds - We need the ads to tell a much clearer story while scrolling Facebook/Instagram What we want We will provide our existing three creatives and brand direction. Your job is to: - Preserve the existing Manuka Bathrooms design direction - Work with, rather than replace, our existing designer’s concept - Strengthen the headline and advertising narrative - Make bathroom renovation immediately obvious - Improve typography, hierarchy, spacing and readability - Recommend/select stronger premium bathroom imagery where required - Reduce unnecessary copy - Create a strong visual CTA - Optimize each creative for Facebook/Instagram mobile viewing - Supply finished creatives in the required Meta formats - Supply editable source files Our central brand proposition is: THE MANUKA METHOD™ Confidence Through Process The Manuka Method differentiates us through a structured renovation process — but the customer must first immediately understand: WE RENOVATE BATHROOMS. Important We are not looking for social-media management. We already manage the campaign separately. We need a designer who understands direct-response Meta advertising, not simply someone who can make attractive graphics. This initial project is to professionally upgrade 3 existing advertisements. If successful, there will be ongoing creative work as campaign data tells us which advertisements need replacing or developing. When applying Please send 3–5 examples of Meta/Facebook ads you personally designed, ideally for: Home renovation / interior design / construction / property / kitchens & bathrooms / premium home services. Please also briefly explain what you would change in our existing advertisements and why. Do not redesign anything as part of your application. We will supply the existing creatives to shortlisted designers