On Page SEO For My Website - Need SEO Specialist | WordPress Website Work

On-Page SEO Specialist for WordPress Website Overview I’m looking for an experienced SEO specialist to perform a **complete on-page SEO optimization of my WordPress website**. This is not simply a keyword-placement or meta-tag task. I need someone who can properly analyze the website, identify SEO issues and opportunities, implement the necessary improvements, and leave the website with a strong on-page SEO foundation. The website is already live on WordPress. Scope of Work 1. Complete SEO Audit * Review the website structure and current SEO setup * Identify on-page SEO issues and optimization opportunities * Review existing keyword targeting * Identify keyword cannibalization and weak keyword targeting where applicable * Review internal linking structure * Identify content gaps and opportunities * Review indexability and crawl-related issues * Review basic technical SEO elements that can affect on-page performance 2. Keyword Optimization * Review the current target keywords * Map primary and secondary keywords to appropriate pages * Analyze search intent * Identify opportunities to improve keyword targeting * Ensure keywords are incorporated naturally without keyword stuffing 3. On-Page SEO Optimization Optimize relevant pages for: * SEO titles * Meta descriptions * H1, H2 and H3 structure * Page content * Keyword relevance * URL structure where appropriate * Image ALT text * Internal links * Anchor text * Breadcrumbs where applicable * Canonical settings * Open Graph/social metadata where relevant 4. WordPress SEO Implementation You must be comfortable working directly inside **WordPress** and implementing SEO changes. Experience with popular SEO plugins such as **Rank Math, Yoast SEO, or All in One SEO** is preferred. I am looking for someone who can actually implement the agreed improvements rather than simply providing an audit report. 5. Content Optimization Identify pages where the existing content needs improvement. Provide recommendations for: * Missing sections * Search intent alignment * Supporting keywords * Topical coverage * FAQs where appropriate * Content expansion * Content structure Do not unnecessarily rewrite content that is already strong. 6. Internal Linking Review the existing internal linking structure and implement meaningful contextual internal links between relevant pages. The goal is to create a logical website structure that benefits both users and search engines. 7. Final SEO QA After implementation: * Recheck all optimized pages * Verify SEO titles and meta descriptions * Check heading structure * Check internal links * Check image ALT text * Check canonical settings * Check for obvious on-page SEO issues * Verify important pages are not accidentally set to noindex * Check that important pages can be crawled and indexed * Provide a final summary of completed work Deliverables The final project should include: 1. Complete on-page SEO audit 2. Keyword-to-page mapping 3. List of SEO issues discovered 4. On-page SEO improvements implemented in WordPress 5. Internal linking improvements 6. Content optimization recommendations 7. Final before/after summary 8. List of any issues that could not be implemented and the reason Ideal Freelancer You should have: * Proven SEO experience * Strong understanding of on-page SEO * Experience working with WordPress websites * Experience with Rank Math, Yoast, or similar SEO plugins * Strong understanding of Google Search and search intent * Experience with keyword research and keyword mapping * Strong understanding of internal linking * Ability to independently identify SEO opportunities * Good communication and attention to detail Experience with **Google Search Console, Google Analytics, Screaming Frog, Ahrefs, SEMrush, or similar SEO tools** is preferred. To Apply Please answer the following: 1. How many WordPress websites have you personally optimized for SEO? 2. Which SEO tools do you normally use? 3. Which WordPress SEO plugins are you most experienced with? Generic proposals will be ignored. Please start your proposal with **"WORDPRESS SEO"** so I know you have read the complete job description.