Sr. Paid Media Manager | Google & Meta Ads

Posted 3 days ago

Worldwide

Summary

🚀 We're Hiring: Sr. Paid Media Manager | Google & Meta Ads We're looking for a senior paid media operator who still works inside the accounts. This is a hands-on role: you will own the day-to-day build, optimization and reporting of a portfolio of client accounts across Google Ads and Meta Ads, and you will be the person presenting those results to the client. This is not a purely strategic seat. We want someone who can write the campaign brief and then go build it, read the data, and defend the decision in English on a client call. What You'll Do • Own a portfolio of client accounts across Google Ads and Meta Ads, from build to optimization to reporting • Plan, launch, and scale campaigns: Search, Performance Max, Demand Gen, YouTube, Meta prospecting and retargeting • Own budget pacing and bid strategy across multiple accounts at once, protecting CPL, CPA, ROAS and lead quality • Structure accounts and naming conventions so a portfolio stays legible and auditable, not just one account • Run continuous testing on audiences, offers, ad copy, creative concepts and landing pages • Diagnose tracking and attribution issues (GA4, GTM, pixels, conversion APIs, offline and CRM imports) and get conversions measured correctly • Build and present weekly and monthly performance reviews to clients in English: what happened, why it happened, what we do next • Translate client business goals into media plans and budget recommendations, and push back with data when a request will not deliver • Partner with creative and account teams to turn performance insight into the next round of assets • Mentor junior paid media team members on account structure, optimization discipline and QA What We're Looking For • 4+ years managing Google Ads and Meta Ads with real budget ownership, hands-on in the platforms (not exclusively strategy, oversight or vendor management) • Proven multi-account management: you have run several client accounts in parallel and can explain how you kept pacing, priorities and QA under control • Deep command of campaign structure, targeting, bidding, budget allocation and optimization logic across both platforms • Working knowledge of conversion tracking and attribution, and the judgment to know when a number is wrong • Advanced English, written and spoken, at a level where you can lead a client presentation and handle live questions with confidence • Ability to interpret data and explain what is happening, why it is happening, and what should be done next, to a non-technical audience • Full ownership of performance: you monitor, you flag, you propose, you fix • Strong attention to detail, account-management discipline, and a testing mindset • Availability: Monday to Friday, 8:00 am to 5:00 pm CST (El Salvador time) Nice to Have • Agency or in-house-for-multiple-brands experience, where you carried several clients at the same time • Familiarity with AI tools such as Claude or ChatGPT applied to advertising work: audience and competitor research, ad copy, analysis, reporting and workflow automation • GA4, Google Tag Manager, Looker Studio, or similar • Lead-generation and local-service campaign experience • LinkedIn Ads or TikTok Ads • Comfort with spreadsheets and reporting automation On AI: we are actively building AI into our research, reporting and campaign workflows. Experience with these tools is a real plus and will make your work here faster, but it is not a requirement. Strong paid media fundamentals, curiosity, and the willingness to learn matter more. Location: open to candidates anywhere in the Americas (US or Latin America). Fully remote. Availability required: Monday to Friday, 8:00 am to 5:00 pm CST (El Salvador time). To apply, send your résumé along with two or three examples of accounts you have managed. For each one, tell us the platform, the monthly budget range, what you were responsible for, and the result you helped achieve.

  • More than 30 hrs/week
    Hourly
  • 6+ months
    Duration
  • Expert
    Experience Level
  • $9.00

    -

    $11.25

    Hourly
  • Remote Job
  • Complex project
    Project Type
Skills and Expertise
Mandatory skills
Google Ads
Facebook Ads Manager
Activity on this job
  • Proposals:5 to 10
  • Last viewed by client:2 days ago
  • Interviewing:
    4
  • Invites sent:
    30
  • Unanswered invites:
    25
About the client
Member since Dec 11, 2024
  • El Salvador
    San Salvador9:05 AM
  • 2 hires, 0 active

Explore similar jobs on Upwork

Internet Marketing
Marketing Strategy
Facebook
Social Media Marketing
Facebook
Internet Marketing
Marketing Strategy
Social Media Marketing
Campaign Management

How it works

  • Post a job icon
    Create your free profile
    Highlight your skills and experience, show your portfolio, and set your ideal pay rate.
  • Talent comes to you icon
    Work the way you want
    Apply for jobs, create easy-to-by projects, or access exclusive opportunities that come to you.
  • Payment simplified icon
    Get paid securely
    From contract to payment, we help you work safely and get paid securely.
Want to get started? Create a profile

About Upwork

  • Rating is 4.9 out of 5.
    4.9/5
    (Average rating of clients by professionals)
  • G2 2021
    #1 freelance platform
  • 49,000+
    Signed contract every week
  • $2.3B
    Freelancers earned on Upwork in 2020

Find the best freelance jobs

Growing your career is as easy as creating a free profile and finding work like this that fits your skills.

Trusted by

  • Microsoft Logo
  • Airbnb Logo
  • Bissell Logo
  • GoDaddy Logo